Marketing Automation Specialist

2 tygodni temu

Wrocław, Województwo dolnośląskie, Polska Fly on the Cloud Sp. z o.o Pełny etat

Who are we?
FOTC is a leading digital expert company dedicated to helping customers innovate and transform through the use of advanced cloud and AI solutions. As a Google Premier Partner, since 2014 we have served over 4000 companies from more than 20 countries, delivering our partners comprehensive technology solutions tailored to their unique needs, specialising in cost optimization, data security, and efficiency.

What do we do?
We have extensive experience in Google Cloud technologies helping SMBs and enterprises integrate advanced digital solutions into their business. Our team of skilled professionals brings an advanced expertise in various technological domains, ensuring that we can provide comprehensive consultation and support in areas such as seamless collaboration from anywhere, hardware, application and infrastructure modernization, cyber security, cloud computing, data analytics, AI-based solutions and more.
Our clients span major industries including gaming, retail, e-commerce, finance, media, medical care, high-tech, and government.

Where can you find us?
You can actually find us anywhere in Poland, Romania, Hungary, and Ukraine. Our headquarter is located in the centre of Wrocław - Poland and everyone is welcome there, no matter if they want to meet in person or just have a sip of good coffee.

Who do we work with?
As an official Google Cloud Partner, we are in contact with Google marketers, engineers, and strategists to better meet the needs of local businesses. We maintain cooperation with over 4000 companies from more than 20 countries to help them leverage the potential of the cloud.

What do we believe in?
We believe that together we can create a work environment where everyone can grow and develop their skills, regardless of colour, age, gender, or orientation,treated equally and with respect.
We want to create a work environment where transparency is a part of everyday life so that we can cooperate together as partners. We are not afraid to provide constructive feedback as we believe that it's a key to development. We talk openly about salaries, numbers, and important decisions.
We promote ambition, and partnership with our clients, colleagues, and partners.
Who are we looking for?
We are looking for proactive individuals with a can-do attitude who are keen to take the ownership and to contribute to our mutual success and strive for development.
If you stick to our core values - honesty, responsibility, determination, goal-orientation, partnership and openness - you will find your place with us.

Currently, we are looking for a person to our Marketing Team to join us as a:

Marketing Automation Specialist

Your responsibilities will include:

  • Creating the strategy for email communication with a focus on cross-sell and engagement of users from within our existing customer base.
  • Leading the execution of building high-performing emails and prompts by using internal marketing automation systems.
  • Monitoring, tracking, and analysing the performance and effectiveness of marketing automation campaigns, providing insights and recommendations for continuous improvements.
  • Utilising deep customer insights based on audience behaviour, demographics and firmographics to segment the audience effectively and tailor marketing campaigns that resonate with each segment.
  • Utilising data insights to inform campaign strategies and optimise customer journeys.
  • Automating Landing Pages
  • Cross-department collaboration with sales and marketing teams

Requirements:

  • Experience in marketing automation with a proven track record of successfully implementing email programs that drive growth.
  • Experience in conducting A/B testing and multivariate testing to optimise email subject lines, content, and designs.
  • Knowledge of marketing automation platforms such as Marketo, HubSpot, Pardot or similar.
  • Knowledge of CRM systems (e.g., Salesforce) and integration of marketing automation tools with CRM for seamless data flow
  • Basic knowledge of HTML/CSS for customising email templates and landing pages would be an additional advantage
  • Proven experience in B2B marketing
  • Fluency in English (C1+)
  • Excellent analytical skills

What do we offer?

  • Opportunities for professional development in the leading digital company with the support of the top professionals from FOTC and Google through partnering with top-companies, gaining Google certifications, internal courses, workshops, etc.
  • Multiple career paths, both vertical and horizontal, based on variety of roles, markets and expertise areas
  • Remote or Hybrid working model, suited to your preferences and role characteristics
  • Permanent cooperation (preferably based on B2B type of contract, yet we're open to discuss)
  • Monthly base salary between PLN EUR)on the invoice
  • Flexible working time deriving from a goal-oriented approach to work
  • Co-financing sports activities, including the provision of Multisport cards
  • Co-financing medical package (we offer Luxmed services)
  • Preferential micro-loans program
If you are interested in new technologies and the cloud is more than just a cloud for you, send us your CV
We strive to protect your personal data. The information below contains details of the processing of personal data as part of the recruitment process.
The administrator of your personal data is the company indicated in the announcement, i.e. Fly On The Cloud sp. z o.o. established in Wrocław, postal code no , Rzeźnicza 32/33, entered into the Register of Entrepreneurs managed by the District Court for Wrocław-Fabryczna in Wrocław, VI Commercial Division of the National Court Register, under Registry no , Tax Identification Number (NIP):
Purpose of data processing
Your personal data will be processed in order to carry out the recruitment process.
The basis for data processing
The basis for the processing of your personal data by the Company in order to carry out the recruitment process is § 6.1a (consent) and §6.1f (legitimate interest) REGULATION no. 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE EU COUNCIL of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free exchange of such data, and repealing Directive 95/46 / EC (GDPR).
We process your personal data only for the purpose of recruitment indicated in the job offer and for the purposes of future recruitment if you have given your consent in your application.
You have the right to withdraw your consent at any time, this will not affect the lawfulness of the process which was carried out based on consent before its withdrawal. Providing personal data is not mandatory, but necessary to carry out the recruitment process.
Data processing period
We process your personal data in order to recruit for the position indicated in the advertisement for a period of 1 year from the moment of receiving your application. After this time, the data may be processed for a period corresponding to the period of limitation of claims (as in applicable law), which may be raised by the administrator and which may be raised against the administrator.
Your rights
You have the right to request the administrator to give you access, inspect your personal data, rectify them, delete (in the event of the circumstances provided for in clause 17 of the GDPR - the right to be forgotten) or limit processing (in the cases specified in clause 18 of the GDPR), the right to withdraw consent in the event of its expression and submission of a complaint to the supervisory body (President of the Office for Personal Data Protection, ul. Stawki 2, Warsaw).

Contact
If you have any questions, you can contact us:

  • via e-mail:
  • via post to the following address: ul. Rzeźnicza 32/33, Wrocław.

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