PPC Specialist

PPC Specialist

Your responsibilities

• Analyze and optimize PPC campaigns
• Create and manage ad campaigns on Meta Manager, Instagram, and Google Ads
• Keyword research and management to optimize bids (add PPC keywords and negative keywords)
• Writing engaging copy for adverts
• Perform daily account management of PPC campaigns (review expensive under-performing keywords and ensure PPC campaign does not exceed weekly and monthly ad spend budget, maintain Quality Score, impression share and other important metrics)
• Improve conversion rate of PPC campaigns

Our requirements

• Experience in the furniture / home decor world industry (preferred)
• Proven experience in managing PPC campaigns across Google ,Bing and other search platforms.
• Experience in Meta/Instagram Ads.
• A combination of analytical skills and business acumen combined with strategic and creative vision.
• Proficiency in English
• Excellent analytical, organizational and time management skills.
• Strong attention to detail and the ability to handle multiple campaigns simultaneously.
• Strong communication skills
• Creativity and problem-solving skills to adjust strategies based on data analysis.
• Google Ads and Google Analytics: UA & GA4 certificates
• Social Paid (Facebook, TikTok, etc) certificates is an asset.
• Programmatic certificate is an asset.

What we offer

• Competitive Salary
• Flexible working environment
• Comfortable workplace located in center of Łódź
• Working in young and highly motivated team
• Great opportunities to learn and grow
• Working in a company that is driven by culture of enthusiasm, cooperation and team spirit as well as fairness and honest style.

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