PPC Campaign Manager

4 tygodni temu


Warszawa, Mazovia, Polska Huuuge Games Pełny etat

PPC Campaign Manager

Your responsibilities

  • Web Campaign Optimization for Gaming: Manage and optimize user acquisition campaigns using SEM, display ads, retargeting, and web-specific strategies aimed at gaming audiences.
  • User Acquisition Strategy: Develop and execute data-driven strategies for social media, mobile ad networks, and web gaming channels and campaigns.
  • Budget Management: Optimize ROAS by managing budgets effectively for player acquisition across platforms.
  • Performance Analytics: Track key metrics like CPC, CPA, CTR, and further gaming metrics to continuously improve strategies.
  • Revenue Growth: Drive revenue by acquiring valuable players through data-driven campaign optimization and decision making, while uncovering strategic opportunities to maximize ROAS.

Our requirements

  • Demonstrated expertise as a PPC Manager or Digital Marketing Specialist with hands-on experience in managing and optimizing web campaigns - 2 years' experience is an absolute minimum.
  • Data-driven mindset and in-depth knowledge of Google AdWords and other PPC platforms (multichannel expertise in mobile, web, SEM, display).
  • Strong analytical skills with the ability to interpret data (ROAS, CPA, and gaming metrics) and proficiency in using digital marketing tools.
  • Excellent communication and teamwork skills.
  • Fluent level of English (verbal and written).

What we offer

  • Leading Impactful Campaigns: Shape strategies that attract millions of players to our games.
  • Data-Driven Optimization: Use advanced tools to optimize campaigns across platforms.
  • Career Growth: Benefit from ongoing development opportunities while expanding your expertise in a growth-focused company.
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