Creative Director

4 dni temu


Poznań, Greater Poland Viseven Group Pełny etat

Viseven Group is a leading global B2B MarTech service provider, empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence, offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The company's solutions, products, and services are actively used by the top 100 Pharma and Life Science companies.

At Viseven, our rapidly growing team boasts over 700 highly skilled professionals, including experts in development, design, business analysis, project management, delivery, sales, marketing, and customer success.

With a global footprint in more than 30 countries across the US, LATAM, Europe, and APAC, and physical offices in Ukraine, Poland, Estonia, India, and the US, we are well-positioned to serve our diverse clientele.

Join us and become part of a pioneering team dedicated to shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries around the globe.

Role: We are looking for a Creative Director to contribute to global projects on a freelance basis (3-4 hours per week). This role involves direct client interaction to gather inputs, translating them into creative concepts, and effectively communicating them to the team through a Project Manager. The Creative Director will also generate ideas, refine them with the team, and present the final concepts back to the client.

Mission: The Creative Director ensures that every piece of visual content aligns with the brand's identity and speaks to its audience in a compelling way. This position demands both creative vision and strategic thinking. Guiding the design services evolution, ensuring its services align with the company's goals and contribute directly to its success. Driving brand awareness, client satisfaction, and measurable business results.

Responsibilities:
  • Develop and execute innovative concepts and designs that elevate the brand across various projects, ensuring they not only meet but exceed business objectives.
  • Craft visually compelling narratives by creating impactful stories that resonate across digital, print, and broadcast channels.
  • Ensure brand consistency and alignment: all creative outputs strictly adhere to the organization's brand identity, message, and values; maintain consistency across all platforms and materials; ensure the quality of materials delivered to clients.
  • Be at the forefront of design trends, technologies, and methodologies. Apply these insights to ensure the brand remains relevant and competitive.
  • Manage the design process in tasks from research and ideas, sketches and concepts to realization with the help of the team into a ready-to-launch campaign.
Effective collaboration on a cross-department level:
  • Participate in brainstorming sessions with clients and the creative team.
  • Build and maintain strong relationships through effective communication, transparency, and delivering on promises.
Requirements:
  • 10 years of relevant experience, with 5+ years as a creative director in an agency or corporate setting.
  • Strong understanding of marketing principles and best practices, including knowledge of marketing channels (digital, print, broadcast), content marketing strategies, customer personas, and journeys.
  • Background in creative roles (digital marketing, graphic design, production art).
  • Experience in creating marketing/advertising campaigns - from developing the vision and messaging platform to overseeing production on time and within budget.
  • Experience in creating integrated content across all marketing channels: digital, social media, paid media, mobile, offline, and print.
  • Strong portfolio, demonstrating a proven track record of developing innovative and visually compelling concepts and designs.
  • Strong creative vision, with an eye on business objectives.
  • The ability to understand client needs and translate them into impactful creative solutions.
  • Ability to think strategically and translate a creative vision into an executable plan.
  • Great communication and collaboration skills to work effectively cross-functionally and with agency partners.
  • Storytelling skills - the ability to craft narratives that resonate with audiences across various channels.
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