Digital Marketing Manager

1 tydzień temu


Kraków, Lesser Poland ALK Nordic AS Pełny etat

Digital Marketing and Products Team, Digital Customer Engagement Division

Digital Marketing Manager

Key Responsibilities:

  • Develop and implement multi-channel digital marketing strategies aligned with business objectives.
  • Partner with stakeholders to ensure campaigns address customer needs and align with broader organizational goals.
  • Collaboration & Stakeholder Management:
  • Work closely with a team of digital specialists to execute innovative marketing initiatives.
  • Manage relationships with internal stakeholders and external vendors to achieve seamless project delivery.
  • Campaign & Content Marketing:
  • Oversee end-to-end management of digital campaigns, including performance optimization for ROI.
  • Collaborate with the Product Team to craft compelling content and go-to-market strategies for digital products.
  • Analyze customer behavior and campaign data to inform personalized strategies and improve retention.
  • Leverage analytics to drive data-informed decision-making across initiatives.
  • Leadership & Performance:
  • Mentor team members and foster collaboration across functional teams.
  • Drive continuous improvement by analyzing performance and sharing actionable insights.

Qualifications:

  • Education: Bachelor's degree in Marketing, Business, or related field.
  • Experience: 5+ years in digital marketing with expertise in SEO, SEM, stakeholder management, and campaign leadership.
  • Skills:
  • Strong communication and relationship management skills.
  • Analytical mindset with a focus on measurable results.

Why Join Us?

  • Collaborate with a team of digital experts in an innovative and fast-paced environment.
  • Build and manage impactful stakeholder relationships.
  • Enjoy competitive benefits, professional growth opportunities, and the chance to shape digital customer engagement.

Location: Krakow
Employment Type: Full-time

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