Digital Marketing Manager

Position: Digital Marketing Manager Location: Warsaw, Poland Working mode: Hybrid (4 days a week from the office) Our client operates in the international gaming and entertainment industry, developing digital products for a global audience. The company combines technology, creativity, and industry expertise to deliver engaging gaming experiences and continuously expand its presence across international markets. We are currently looking for a Digital Marketing Manager who will take ownership of the company's digital marketing strategy and its execution, with a particular focus on online visibility, product marketing, and B2B communication. You will join an existing two-person marketing team and lead its further development, initially managing a Graphic Designer and Marketing Coordinator, with the opportunity to grow the function to 4-5 people. This is a hands-on management role combining strategic planning, day-to-day marketing activities, team coordination, and close cooperation with business stakeholders.

Requirements:

• Proven experience independently managing digital marketing activities and strategies
• Practical knowledge of SEO, content marketing, social media, and web analytics
• Ability to translate business objectives into effective marketing strategies and actionable plans
• Experience coordinating teams, projects, and external vendors
• Experience developing product communication and B2B sales materials
• Strong analytical skills and the ability to make data-driven decisions
• Very good command of English, enabling cooperation with international partners and preparation of marketing materials for foreign markets

Nice to have:

• Experience in iGaming, gaming, technology, or B2B product marketing
• Experience managing international marketing campaigns
• Knowledge of marketing automation tools
• Experience using AI tools in everyday marketing activities

Responsibilities:

• Developing and executing the company's digital marketing strategy, including objectives, priorities, timelines, and budget ownership
• Managing the existing marketing team and gradually expanding the function to 4-5 people
• Increasing brand and product visibility across digital channels, including SEO, website, social media, and content marketing
• Monitoring marketing performance, analyzing data, preparing reports, and presenting recommendations to the Management Board
• Planning and coordinating communication around new game launches, product initiatives, and industry events
• Developing product marketing and sales enablement materials, including presentations, one-pagers, partner toolkits, newsletters, and case studies
• Managing cooperation with external agencies and freelancers, ensuring quality and timely delivery
• Working closely with the CEO, Management Board, iGaming, land-based, product, and sales teams, as well as external partners
• Testing new marketing channels and identifying opportunities to improve campaign effectiveness and business results

Offer:

• B2B cooperation
• Salary: up to 22 000 PLN
• Hybrid working model (4 days in the office)
• Private healthcare package
• Cafeteria benefits platform
• International business environment and cooperation with partners from various markets
• Business travel opportunities, including international meetings, conferences, and iGaming industry events
• Opportunity to build and develop the marketing function
• Real ownership of digital marketing strategy and a direct impact on the company's growth