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Business Insights Analyst
1 tydzień temu
We are seeking a highly skilled Business Insights Analyst to join our team. As a Business Insights Analyst, you will be responsible for collecting, processing, and analyzing data from various sources to provide actionable insights that drive business decisions.
This role focuses on web analytics and data analysis to optimize website performance, enhance user experience, and support marketing and product initiatives. The analyst will create detailed reports and visualizations, identify trends and patterns, and collaborate with cross-functional teams to ensure data-driven strategies are effectively implemented.
The ideal candidate will have a university degree in Data Science, Statistics, Computer Science, or a related field, and at least 2 years of experience in data analysis, web analytics, or a related role. Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics), strong analytical and problem-solving skills, and excellent communication and presentation skills are also required.
Responsibilities
- Collect, process, and analyze data from various sources, including web analytics, databases, and CRM systems.
- Monitor and analyze website performance using tools like Google Analytics, Adobe Analytics, or similar platforms. Provide insights to optimize website performance, user experience, and marketing campaigns.
- Generate regular reports and dashboards to communicate findings and insights to stakeholders.
- Create clear and compelling data visualizations to present complex data in an understandable manner.
- Ensure data accuracy and integrity by performing regular data audits and validation.
- Identify trends, patterns, and anomalies in data to provide actionable recommendations.
