Digital Marketing Specialist B2B
3 tygodni temu
Als Online-Marketing-Spezialist sind Sie verantwortlich für die Entwicklung, Umsetzung und Verwaltung unserer digitalen Marketingkampagnen, um den Bekanntheitsgrad unserer Marke in der B2B-Finanzbranche zu erhöhen. Sie spielen eine Schlüsselrolle bei der Gestaltung unserer Online-Präsenz und der Optimierung digitaler Strategien.
Ihre Aufgaben und Verantwortlichkeiten- Entwicklung und Umsetzung von umfassenden Online-Marketing-Strategien für unsere High-Tech-Lösungen in der B2B-Finanzbranche
- Verwaltung digitaler Marketingkanäle wie SEO, SEM, Social Media, E-Mail-Marketing und Content Marketing
- Erstellung und Optimierung von Marketing-Inhalten, die unsere Zielgruppe ansprechen, einschließlich Blog-Beiträgen, Newslettern, Whitepapers und Social-Media-Updates
- Analyse wichtiger Leistungskennzahlen und Erstellung von Berichten, um die Wirksamkeit von Marketingkampagnen zu bewerten
- Zusammenarbeit mit den Produkt- und Vertriebsteams, um Marketingstrategien auf die Geschäftsziele abzustimmen
- Bachelor-Abschluss in Marketing, Wirtschaft oder einem verwandten Bereich
- Mindestens 3 Jahre Erfahrung im Online-Marketing mit Schwerpunkt auf B2B-Marketing in der Finanzbranche
- Gute Kenntnisse der Fintech-Branche, der Blockchain und der Kryptowährungsmärkte
- Ein wettbewerbsfähiges Gehalt und leistungsbezogene Anreize
- Flexible Arbeitszeiten und die Möglichkeit der Telearbeit
- Die Möglichkeit, in einem innovativen Fintech-Startup zu arbeiten
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