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Analytics Solutions Manager

7 dni temu

Kraków, Lesser Poland TN Poland Pełny etat
Job Overview
The Analytics Solutions Manager will be responsible for managing and optimizing our suite of marketing analytics tools, including Google Analytics (GA4), Allocadia, and Marketo Measure. This role will focus on the strategic management and optimization of our marketing analytics tools, ensuring they are leveraged to their full potential.

Responsibilities
- Develop and maintain a strategic roadmap for marketing analytics, aligning tool capabilities with business objectives.
- Collaborate with cross-functional teams to integrate analytics tools with other marketing technologies.
- Conduct regular analyses of marketing performance, providing insights and recommendations to leadership.

Requirements
- Bachelor's degree in Marketing, Business, Data Science, or equivalent experience.
- Minimum of 3 years of experience in a marketing analytics role, with hands-on experience managing tools such as Google Analytics (Including GA4), Allocadia, and Marketo Measure.