Global Brand Strategist
1 dzień temu
If you're a strategic thinker with a passion for brand marketing, we'd love to hear from you As a Global Brand Strategist, you will play a critical role in shaping our global brand strategy and driving business growth through effective brand management.
About the Role:In this role, you will be responsible for developing and executing local marketing strategies for our dedicated portfolios, driving growth and profitability through effective brand management. You will work closely with our cross-functional team to develop and execute marketing plans that meet our business objectives.
Key Responsibilities:- Develop and execute local marketing strategies for dedicated portfolios, aligning with our global brand vision and objectives.
- Monitor market dynamics and insights, identifying opportunities for growth and competitiveness.
- Co-prepare local marketing strategies and execution plans, ensuring alignment with our global brand strategy.
- Owning and managing marketing budgets, recommending changes as needed.
- Contributing to global innovation strategy deployment, evaluating market potential and preparing local strategies.
- Masters degree in economics, marketing, social science, or life science.
- Experience in brand marketing in FMCG or Consumer Healthcare, preferably in strategy preparation, new product launches, and activation of current portfolios.
- Consumer-oriented thinking style, with ability to translate into market activation.
- Data orientation and familiarity with data analysis.
- Strong analytical and problem-solving skills, with ability to work independently and collaboratively as part of a cross-functional team.
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