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Hygiene and Homecare Product Manager
2 tygodni temu
This position is a key role within the ENGINEERINGUK organization, responsible for driving innovations and growth in the home and hygiene market. The successful candidate will lead strategic planning, operational planning, and operations to develop innovative solutions that meet consumer needs.
Key Responsibilities:- Create brand strategies aligned with company goals
- Develop category marketing plans to achieve business objectives
- Lead brand yearly planning and execution
- Prepare and submit activity plans to ensure alignment with JTBD and key market drivers
- Conduct ongoing market and brand understanding at consumer and shopper level
- Own and drive preparation and execution of national promotions, launches, and activations
- Contribute to developing mix and innovation with product development teams
- Manage portfolio, including listings, de-listings, and promotional SKUs
- Responsible for share development and budget management
- Prepare presentations and trade meetings materials
- Communicate big events and marketing activities
- Minimum 5 years of experience in FMCG marketing or media
- Experience in developing communication assets and optimizing campaigns
- Experience in managing complex projects and working with P&L
