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Public Relations Specialist

2 tygodni temu

Wrocław, Województwo dolnośląskie, Polska Text Pełny etat
About Us:

The Communication Team at Text is a cross-functional group of specialists dedicated to supporting our entire suite of products. Our focus is on data-driven online communication, ensuring that our metrics are always up-to-date and aligned with our growth goals.

We keep a close eye on our performance indicators every day to make sure what we're putting out is actually helping our products grow in the US market. We expect you to manage relations with media in that area and communicate with journalists in their appropriate time zones.

Our team includes an Editor, a Social Media Lead, an SEO Specialist, and a Content Writer all led by our Head of Communication. We use Slack for collaboration and ClickUp for planning.

Your Key Responsibilities:
  • Develop and implement PR strategies to increase brand awareness and build relationships with media outlets, influencers, and other key stakeholders.
  • Create press materials such as press releases, media kits, and pitches that effectively represent our products.
  • Identify relevant contacts, secure media coverage, and maintain partnerships with journalists, industry leaders, and selected customers.
  • Monitor brand mentions and industry trends to stay ahead of the competition.
  • Leverage AI and automation tools to enhance your PR workflow.
  • Continuously monitor internal activities for stories that could cover our products, best practices, and use cases.
  • Collaborate with internal teams, including content, SEO, and social media, to ensure a unified brand message across all communication channels.
  • Track and report on key PR metrics, such as media coverage, impressions, and sentiment analysis.