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Football Sales and Marketing Specialist
2 tygodni temu
Job Summary
\We are seeking a highly skilled and experienced Football Sales and Marketing Specialist to join our team. In this role, you will be responsible for driving sales growth and profitability in the Sport Account channel.
\Main Responsibilities:
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- Develop and implement strategic plans to drive sales growth and profitability in the Sport Account channel.\
- Analyze consumer demand, category trends, and competitor assortment to identify opportunities for growth.\
- Work closely with cross-functional teams to optimize individual accounts' profitability results.\
- Monitor and track performance metrics to inform business decisions.\
- Provide input to monthly sales forecast process for respective account on category level.\
- Take responsibility for analyzing the Sport account to spot trends, resolve problems, and correct procedural errors.\
- Monitor competitors' activities within customers' environment and propose win-win action plans to increase market shares.\
- Achieve short, mid, and long-term business targets.\
- Continuously improve and develop key sales, digital, and customer service processes to provide excellence in service and efficiency in the organization.\
- Implementation and tracking of action plan for execution covering cross-category assortment and seasonal plan in cooperation with GTM and ensure pre- and re-order buying.\
- Focus on the consumer while evaluating how our current GTM approach can be optimized to drive mutual benefits and increased efficiencies.\
- Responsiveness for requests and complaints of Sport Accounts.\
- Maximizing sell-out on full price.\
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Authorities:
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- As per the adidas authorization matrix.\
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Key Relationships:
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- Sport Accounts counterparts.\
- AKA / Europe counterparts.\
- Customer Service.\
- Brand Activation department.\
- GTM managers.\
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KPIs:
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- Standard margin target achievement.\
- DPC targets.\
- Brand qualitative share within Customer.\
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Required Skills and Qualifications:
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- Sales manager with proven track record of successfully managing accounts in mid to large sales organization.\
- Able to work in virtual teams.\
- Analytical skills for strategy development and business planning decision making.\
- Natural passion for social media, digital advertising, and new technologies will be an additional leverage.\
- Interpersonal skills - good communications and negotiating abilities as well as relationship management.\
- High degree of commercial and business acumen knowledge (e.g., sales, retail, trade marketing, customer service, finance, and controlling).\
- Mental flexibility, initiative, and determination.\
- Fluent in written and spoken local language as well as English. Skills and abilities in other languages are an added plus.\
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Requisite Education and Experience / Minimum Qualifications:
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- University degree preferably in Business or Economy.\
- Functional: > 3 years' experience in sales, marketing, and/or consulting area.\
- Industry: consumer driven, ideally work experience in Football industry (buying/sales/marketing/players management).\
- Proven understanding of E-commerce performance KPIs.\
- Proficiency in Advanced Excel, Power Point, and Outlook is required.\
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