Senior Marketing Manager Product
5 dni temu
We're looking for a talented Senior Marketing Manager Product to lead our marketing efforts focused on one of our applications. As a key member of our Global Marketing team, you'll be responsible for both launching new applications and experiences and building new areas of business.
Main Objectives:- Develop Effective Marketing Strategies: Identify product-market-fit opportunities and develop value propositions, messaging, and positioning for new products, collaborating with product management to ensure alignment with market needs and user feedback.
- Campaign Execution and Optimization: Work closely with the performance marketing team to design and execute marketing campaigns, monitoring performance and using data to optimize strategies and improve ROI.
- Growth Initiatives and Partnerships: Develop and execute growth opportunities, including partnerships, new channels, and innovative marketing techniques, to drive user acquisition, retention, and engagement.
- Collaboration and Communication: Serve as the bridge between marketing and product management, providing market insights and feedback to inform product development and feature prioritization.
- Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.
- 5+ years of experience in product marketing, preferably in the B2C tech or software industry.
- Proven experience in launching new products ensuring ambitious growth from day 1, establishing operations from scratch.
- Strong analytical skills and data-driven decision-making abilities.
- Excellent communication and collaboration skills, with the ability to work effectively across teams.
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