Digital Marketing Strategist

24 godzin temu


Warszawa, Mazovia, Polska Insly Pełny etat

Insly, a no-code insurance SaaS software provider with a global reach, is seeking an experienced Digital Marketing Strategist to drive our social media strategy, evaluate existing marketing activities, and develop innovative initiatives across digital and omnichannel marketing.

About the Role

This role will be key in enhancing our visibility, increasing customer engagement, and generating high-quality leads that translate into newly signed contracts. The successful candidate will have a strong understanding of the insurance agents' market and the industry's digitalisation process, allowing them to tailor effective marketing strategies.

Key Responsibilities:
  • Assess current marketing and social media activities, identify areas for improvement, and develop a more effective communication and promotion strategy.
  • Manage and expand our presence on Facebook, Instagram, and LinkedIn, while creating and publishing engaging content.
  • Broaden our outreach beyond social media by leveraging email marketing, webinars, content marketing, and other communication tools.
  • Plan, launch, and test advertising campaigns (Facebook Ads, LinkedIn Ads, Instagram Ads) to maximise conversions and minimise costs.

The ideal candidate will possess a proven track record in managing digital marketing and social media, including running paid advertising campaigns, as well as proficiency in advertising tools like Facebook Ads Manager, LinkedIn Campaign Manager, and Instagram Ads.



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