Senior Group Brand Manager Doritos
2 tygodni temu
Join to apply for Senior Group Brand Manager Doritos role at PepsiCo Be among the first 25 applicants Overview Doritos is a global powerhouse brand with huge growth potential. In Poland, we are on an exciting journey of dynamic expansion, and this new role is a strategic step to accelerate that momentum. We are looking for a bold, consumer‑centric leader to take charge of Doritos in Poland and play a pivotal role in shaping its success across Eastern Europe. This is not just a job—it’s an opportunity to drive innovation, unlock new growth opportunities, and create outstanding communication platforms that resonate with young, trend‑setting consumers. You will collaborate closely with global hubs, sector teams, and local markets to turn global strategies into local wins. Responsibilities Lead the Doritos business in Poland: Manage and inspire a 2‑person team (SBM and BM), fostering collaboration and growth. Shape the growth strategy: Co‑develop the brand strategy, annual marketing calendar, and budget. Own innovation: Lead end‑to‑end innovation projects—from concept to commercialization—partnering with R&D and regional teams. Create bold communication: Deliver 360° campaigns (TV, digital, KV) in partnership with agencies and global teams, ensuring consistency and impact. Collaborate across markets: Build strong relationships with cross‑functional teams and EE markets, influencing strategic portfolio decisions. Champion consumer centricity: Ensure every initiative strengthens brand health and delivers exceptional consumer experiences. Qualifications University degree, Marketing/Management degree is an advantage 8‑10+ years of marketing experience (in a FMCG company/ advertising agency/research agency) Experience with business processes: marketing budgeting, conducting marketing and advertising activities, budget control, brand/product launches Experienced enthusiast in building brands and driving business Strong Strategic capabilities High Project Management skills Experience in team management Fluent in Nielsen and with strong Analytical Skills Excellent Collaboration and Communication Skills, ability to build cross‑functional relations Flexibility to adapt to a changing business environment Ability to work independently, self‑motivation and passion for learning and development Fluent English & Polish This is a role for a mature, ambitious manager who wants to make an impact on a global brand , lead bold initiatives, and shape the future of Doritos in Poland and beyond. Location & Work Mode This role is based at our main office at Plac Konesera 12, Warsaw . We work in a hybrid model , typically around 3 days per week in the office . Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing Industries Manufacturing and Food and Beverage Services Referrals increase your chances of interviewing at PepsiCo by 2x #J-18808-Ljbffr
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Senior Group Brand Manager Doritos
24 godzin temu
Warszawa, Polska PepsiCo Deutschland GmbH Pełny etatOverview Doritos is a global powerhouse brand with huge growth potential. In Poland, we are on an exciting journey of dynamic expansion, and this new role is a strategic step to accelerate that momentum. We are looking for a bold, consumer‑centric leader to take charge of Doritos in Poland and play a pivotal role in shaping its success across Eastern...
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Senior Group Brand Manager Doritos
1 tydzień temu
Warszawa, Mazovia, Polska PepsiCo Pełny etat 55 000 zł - 95 000 zł rocznieOverviewDoritos is a global powerhouse brand with huge growth potential. In Poland, we are on an exciting journey of dynamic expansion, and this new role is a strategic step to accelerate that momentum. We are looking for a bold, consumer-centric leader to take charge of Doritos in Poland and play a pivotal role in shaping its success across Eastern...
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Senior Group Brand Manager Doritos
1 tydzień temu
Warszawa, Mazovia, Polska PepsiCo Pełny etat 18 000 € - 27 000 € rocznieOverviewDoritosis a global powerhouse brand with huge growth potential. In Poland, we are on an exciting journey of dynamic expansion, and this new role is a strategic step to accelerate that momentum. We are looking for a bold, consumer-centric leader to take charge of Doritos in Poland and play a pivotal role in shaping its success across Eastern...
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DORITOS LEAD
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Warszawa, Polska Pepsico Pełny etatOverview DORITOS LEAD GROUP BRAND MANAGER 1. Contributes to achieving agreed business objectives and accelerate profitable growth agenda for Doritos business. 2. Leads Polish Doritos Team Responsibilities 1. BUSINESS PERFORMANCE: Contributes to delivery of agreed volume, revenue, profit and SOM for Lay’s in CEGB. Understands the business and...
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Doritos Poland Growth
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Warszawa, Polska PepsiCo Pełny etatA leading global food and beverage company is looking for a Senior Group Brand Manager for Doritos in Poland. This role involves leading the brand strategy, managing a small team, and driving innovative marketing campaigns. The ideal candidate has extensive marketing experience, strong strategic capabilities, and fluency in English and Polish. This position...
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7 dni temu
Warszawa, Mazovia, Polska Flora Food Group Pełny etat 45 000 € - 90 000 € rocznieAbout Flora Food GroupWe offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our...
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Senior Brand Growth Lead — Poland
24 godzin temu
Warszawa, Polska PepsiCo Deutschland GmbH Pełny etatA global FMCG leader is seeking a consumer-centric leader to head the Doritos brand in Poland. This role involves driving innovation, shaping growth strategies, and leading a small team to succeed across Eastern Europe. The ideal candidate should have 8-10+ years of marketing experience in fast-moving consumer goods, strong project management skills, and the...
