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O+O Trade Activation Manager

2 tygodni temu

Warszawa, Mazovia, Polska L'Oréal Pełny etat

At L'Oréal Luxe our mission is to provide our consumers the best products and brand experience by making it unique.

Thanks to our strong, balanced and complementary portfolio we are able to meet the needs of every consumer tribe, at every price level.

Our portfolio is composed of 26 brands of which 17 are global brands, including major brands, highly-aspirational and multi-expert, such as Lancôme, Yves Saint Laurent and Giorgio Armani.

As Trade Activation Manager you will:

  • Develop and implement the go-to-market strategy of the brand across all channels on all the distribution scope, contributing to a seamless brand experience and maximized ROI.
  • Define the distribution strategy and associated business management plans for the brand and liaise with local and regional key stakeholders to securing buy-in and necessary resources.
  • Build and execute the activation calendar around the commercial plan for the BU, ensuring alignment with key trading moments and brand priorities, and coordinate strategies across accounts.
  • Work closely with Marketing teams to ensure brand image compliance for all activations.
  • Translate brand strategy into actionable account-specific marketing plans, incorporating deep understanding of market dynamics, account-specific needs and opportunities, and relevant category insights.
  • Provide data-driven insights and strategic recommendations to account leads regarding distribution opportunities, optimal product placement, pricing strategies, and promotional activities to identify new growth opportunities and improve sales performance.
  • Design and implement impactful trade promotions, activations, and events tailored to the specific needs of each assigned account to drive sales growth, market share gains, and improved retailer relationships.
  • Ensure that the activations are consistent with Brand strategy.
  • Continuously monitor and analyze performance metrics to assess the effectiveness of trade marketing activities and identify areas for improvement.
  • Strategize and arbitrate trade investments based on the brands priorities and ROI analysis, with the collaboration of KAMs.
  • Develop and maintain strong collaborative relationships with sales teams to ensure alignment between trade marketing activities and overall sales objectives.

Our requirements

  • Experience in trade marketing and creating activation campaigns.
  • Preferably experience in trade & activation excellence role.
  • First experience and understanding of omnichannel journey activation and consumer lifetime planning.
  • Good business relationship management and negotiation skills.
  • Strong project management abilities.
  • Creativity combined with analytical & problem-solving skills.
  • Fluent knowledge of English and Polish is a must.

WE OFFER:

  • Friendly and dynamic work atmosphere in the diverse environment of the market beauty leader.
  • Plenty of opportunities to grow - cross-divisionally and functionally.
  • Learningneverstops mindset: wide learning and e-learning package.
  • Attractive benefits package including sports card, private health care, life insurance, pension package and internal boutique with a discount, product allocations.
  • Modern and sustainable office in Warsaw city center.
  • Community-engaged in Sports and CSR activities.

We are open for candidates with disabilities.

" I agree to the processing my personal data by L'Oréal Polska Sp. z o.o. with its registered office at Grzybowska 62, Warsaw included in the CV, recruitment form and other application documents for the purpose and the scope necessary to carry out the recruitment process for the dedicated position*"

[ ] I agree to the processing of my personal data included in the CV, recruitment form and other application documents for the use in the future recruitment by L'Oréal Polska Sp. z o.o. with its registered office at Grzybowska 62, Warsaw.

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Information clause

The controller of personal data is L'Oréal Polska Sp. z o.o with its registered office in Warsaw at Grzybowska 62. Contact with the Data Protection Officer and additional information about the personal data processing carried out by the Company is possible via e-mail address: [email protected].

The processing of personal data is carried out for the purpose of the recruitment process in accordance with Article 6(1)(c) of the General Regulation on Personal Data of 27 April 2016, (hereinafter GDPR). Data processing to a wider extent than resulting from the provisions of labour law, for the purposes of the future recruitment processes will be carry out on the basis of the given consent with accordance with Article 6(1)(a) of the GDPR.

Your personal data will not be disclosed to other entities without your prior consent. Your personal data may be made available and at the request of entities authorized to do so under the law. The controller may, by means of a written contract, entrust to another entity the processing of your personal data to the extent and for the purpose necessary to perform the service. Your personal data will not be transferred to a third country/international organization.

Your personal data will be kept for a period of 2 years from the end of the recruitment process – in which case these data will be processed until the consent is withdrawn.

You have the right to access their data, rectify, delete, object, limit processing and transfer. Your consent may be withdrawn at any time. Withdrawal of the consent will not affect the lawfulness of the processing of your personal data that was made on the basis of your given consent before its withdrawal. A declaration of withdrawal of the consent to the processing of your personal data should be sent to the e-mail or postal address indicated above.

You have the right to lodge a complaint to the President of the Personal Data Protection Office if you feel that the processing of your personal data violates the provisions of the GDPR.

Provision of personal data is voluntary but necessary for the participation in recruitment process. Failure to provision of personal data will result in the inability to participate in the recruitment process.