Social Media Specialist

Job description Join Tylko, Where Design Meets Technology

Founded in Warsaw, Poland, in 2015, Tylko is redefining how we design, shop for, and experience furniture. Frustrated by mass-produced, one-size-fits-all solutions, we created something smarter: bespoke storage that balances cutting-edge technology, premium craftsmanship, and sustainable production.

With millimetre-perfect precision, every piece is made-to-order and crafted locally, minimising waste and maximising longevity. The result? A new standard in furniture – one that fits your space, your style, and your life.

Why It Matters

We're not just building furniture. We're changing how people think about living with it.

By merging technology and design, we help people create spaces that truly reflect who they are. If you believe that good design can make everyday life better, you'll feel right at home here.

How We Work

We believe in small teams, big ideas, and simple processes. No endless paperwork, no silos. Just open communication, shared goals, and a healthy dose of curiosity. We start small, think big, and move fast, because progress always beats perfection.

At Tylko, collaboration and trust aren't buzzwords – they're how we work. From day one, you're part of a team that makes real decisions and brings them to life together. You'll have the freedom to share ideas, turn them into action, and shape the space around you – literally. Learning here isn't a bonus. It's part of the job.

About the Role

We're looking for a Social Media Specialist to join our Brand & Social Media team and take ownership of Tylko's organic social media ecosystem.

In this role, you'll shape how our brand shows up across platforms – especially Instagram and TikTok – build engaged communities, and turn audience insights and cultural trends into bold, high-quality content. You'll work closely with Influencer, Brand, Creative, Performance, and CRM teams to make sure our social media is inspiring, effective, and best-in-class.

You'll report to the Head of Social Media & Partnerships and play a key role in making Tylko's social presence one of the most inspiring in the market.

Job requirements

You'll take ownership, make things happen, and clearly see the impact of your work. Specifically, you will:

• Own and grow Tylko's organic social channels – primarily Instagram and TikTok, but also Pinterest, YouTube, and Facebook: planning, publishing, optimizing, and reporting.

• Define content pillars and brand voice using audience insights; build and maintain a rolling content calendar.

• Spot trends & spark bold creative – monitor platform shifts, memes, cultural moments, and audio/format trends; pitch brave ideas, hooks, and executions.

• Source and manage content creators & UGC – shortlist creators, write briefs, negotiate deliverables and usage rights, and maintain a creator CRM.

• Lead content production end-to-end – write clear creative briefs, oversee production, give feedback, ensure quality and accessibility standards, and perform light edits when needed.

• Build and manage the community – proactive engagement, moderation, and ownership of crisis-escalation playbooks.

• Measure and report performance – deliver weekly insights and monthly deep-dives with clear learnings and next steps.

• Collaborate cross-functionally – work closely with the Influencer team within the social ecosystem, as well as Brand & Creative teams, plus Performance and CRM for alignment and content repurposing.

What We're Looking For

• Proven experience (min. 2 years) in social media or content marketing, preferably for a lifestyle, design, or consumer brand.

• Deep understanding of major social platforms (espacielly Instagram and TikTok), their best practices, algorithms, and emerging trends.

• Sharp eye for visuals and storytelling.

• Experience working with creators and UGC, including briefing, feedback, and usage rights management.

• Analytical mindset with the ability to interpret performance data and turn insights into clear actions.

• Excellent organizational skills and attention to detail; ability to manage multiple projects at once.

• Confidence collaborating across teams and presenting ideas clearly.

• Proficiency in social media management, analytics, and reporting tools.

• Fluent Polish and English (C1).

• Availability to work from our Warsaw office at least three days per week.

Nice to have

• Experience in a design, furniture, lifestyle, or e-commerce brand.

• Basic content editing skills (video, captions, formats).

Your Recruitment Journey

We like to keep things simple, transparent, and human:

• Video interview via HireFlix - a short, asynchronous video interview to introduce yourself and share your experience at your own pace.

• Meeting with the Hiring Manager – a friendly chat to get to know each other.

• Meeting with C-level and Founder – your opportunity to meet the people shaping Tylko's future and ask questions at the source.

Sometimes the process takes a slightly different route – flexibility is part of who we are.

Ready to Design the Future with Us?

If you're looking for a place where your ideas matter, your curiosity is fuel, and your work has real impact – let's talk.

You might not meet every single requirement – and that's okay. We're looking for people who are eager to learn, take ownership, and make an impact.

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