Consumer and Market Insights Manager

2 dni temu


Warszawa, Polska Procter And Gamble Polska Sp. z o.o. Pełny etat

Consumer and Market Insights Manager


47_R000116173

Obowiązki

  • Defining consumer profiles using personas/archetypes, frameworks, journey maps, and other effective frameworks.
  • You will champion consumer insight across the organization through continuous engagement with consumers, helping to develop the skills and confidence of the entire team.
  • You will synthesize diverse inputs and train the organization to translate abstract insights into concrete strategies and offerings.
  • Communicating consumer needs, principles, and designs through artifacts, presentations, and prototypes will also be part of your responsibilities.
  • Creating internal training and development programs to empower the business to lead and encourage cross-functional teams in exploring and understanding consumers' experiences and unmet needs.

Wymagania

  • Your role will involve delivering insights using various techniques. For example, you will enable teams to assess the business potential of new ideas and successfully launch initiatives.
  • You will also quantify key business drivers and evaluate the sufficiency of plans to meet targets based on your models.
  • Furthermore, you will combine consumer insights with data in a visually appealing and intuitive manner to provide comprehensive and compelling business recommendations.

Oferujemy

  • BSc or MSc degree.
  • Experience in one of the following areas: FMCG business, eCommerce, digital agency, analytics, or research companies.
  • You are passionate and curious researcher with strong observational and analytical skills, along with a problem-solving attitude.
  • You can provide well-founded, genuine insights and strategic recommendations aligned with defined business objectives.
  • You have experience with a variety of research methodologies.
  • You excel at crafting compelling narratives that explain your discoveries, excite the audience, and optimally turn recommendations into reality.
  • You possess excellent written, visual, and verbal communication skills.
  • You have the vision to envision how things can be improved.
  • Proficient English.
  • The positions are available in Budapest or Warsaw, and willingness to travel is expected.

Źródło: P&G/Praca

Aplikuj

 



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