Marketing Insights
2 tygodni temu
Marketing Insights & Analytics Manager
Twój zakres obowiązków
- Opracowywanie analiz i raportów dotyczących efektywności działań marketingowych, kampanii i kanałów komunikacji (np. SEM, SEO, social media, e-mail marketing).
- Monitorowanie KPI marketingowych, takich jak ROMI, konwersje, LTV.
- Przygotowanie analiz rynkowych
- Współpraca z Dyrektorem Departamentu Marketingu, Dyrektorem Działu Rozwoju i Rekrutacji w celu tworzenia strategii opartych na danych i optymalizacji wyników.
- Wdrażanie zaawansowanych narzędzi analitycznych i systemów automatyzacji raportowania.
- Usprawnianie procesów zbierania, analizy i wizualizacji danych.
- Przygotowania analiz danych dla stakeholderów
- Analiza efektywności wydatków marketingowych i rekomendowanie optymalizacji budżetu.
- Identyfikacja kluczowych obszarów inwestycji.
Nasze wymagania
- Wykształcenie wyższe z zakresu analityki danych, matematyki, statystyki, marketingu lub pokrewne.
- Minimum 5 lat doświadczenia w analityce marketingowej, w tym 2 lata na stanowisku menedżerskim.
- Zaawansowana znajomość narzędzi analitycznych (np. Google Analytics, Looker Studio lub Power BI).
- Doświadczenie w wykorzystaniu narzędzi AI do analizy danych
- Doświadczenie w pracy z językami programowania (np. SQL, Python, R) będzie dodatkowym atutem.
- Zdolności przywódcze i umiejętność zarządzania zespołem.
- Analityczne myślenie oraz umiejętność rozwiązywania problemów.
- Orientacja na wyniki i umiejętność pracy w dynamicznym środowisku.
- Znajomość języka ukrainskiego lub rosyjskiego.
To oferujemy
- Atrakcyjne wynagrodzenie.
- Prywatną opiekę medyczną oraz szeroki pakiet MyBenefit.
- Imprezy integracyjne, które budują dobrą atmosferę w zespole.
- Szkolenia wstępne i wsparcie doświadczonych pracowników.
- Możliwość rozwoju zawodowego.
Brzmi ciekawie? A może to Ty jesteś osobą, która wniesie świeżość do naszego zespołu? Chcesz dowiedzieć się więcej o naszej firmie? Śledź nas w mediach społecznościowych, aby poznać nasz sposób pracy i wartości, które nas napędzają www.gremi-personal.com
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