Shopper Marketing Manager

6 miesięcy temu

Warsaw, Polska Diageo Pełny etat

Description

:

Shopper Marketing Manager

We’re looking for a bold, daring and groundbreaking Shopper Marketing Manager to strengthen our team

About us

Diageo is the world’s leading premium drinks company with an outstanding collection of brands: Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness.

Our purpose is "Celebrating life, every day, everywhere". This has a meaningful role in our company, for our people, our diversity, our brands, in how we perform and how we build shared value.

Whether you’re involved in launching an upbeat and innovative campaign, developing fresh and exciting products, tapping into a new generation of consumers or delving into the insights that spark the next big idea, there are a huge variety of projects and roles on offer. But all our positions demand the same levels of resilience, critical thinking and creativity that drives growth and does justice to the quality of our brands.

About the Role

Winning at the point of purchase with customers is fundamental for business growth as retailers and wholesalers settle how our categories and brands are presented to consumers and shoppers. The efficiency of our shopper marketing is therefore fundamental. This focuses on driving recruitment and/or premiumisation across the different shopper missions and sub channels.

Responsibilities include:

Lead the creative development of integrated shopper marketing programmes designed to drive effective and efficient shopper conversion at the point of purchase. Ensure shopper marketing programmes are developed through the lens of the priority channels (grocery, convenience, discounters, ecommerce, B2B, managed retail on trade, independent on trade) and there is consistency in the deployment of key brand assets to build and access memory structures. Lead the briefing and management of agencies to ensure all tools are delivered on time in full in compliance with customer requirements. Ensure robust M&E is in place, to develop comprehensive understanding of behaviour change and corresponding drivers of financial performance. Build partnerships with the Customer Activation teams to ensure their needs are being fully met and programmes can be easily tailored to meet specific customer needs. Collaborate cross functionally to ensure creative asset development requirements are delivered and work is developed in line with brand strategy and creative guidelines.

About You

5+ years of relevant marketing/commercial experience Strong commercial & numerical foresight with attention to detail Existing capability to build relationships/partnerships with internal & external partners Successful management of senior partners, resulting in strong & positive outcomes Holistic abilities across various marketing growth drivers as well as a track record of delivering transformational business results

Our Offer

An inclusive company culture that puts employees and their development first A competitive salary with bonus and many benefits that suit your lifestyle An industry leading parental leave policy A first contract for 6 months, with possibility to become permanent …and of course, THE best colleagues

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for Diageo to thrive and to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base.

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process and to perform essential job functions.

Don’t let anything stop you from applying

Worker Type :

Regular

Primary Location:

Hamburg

Additional Locations :

Amsterdam, Copenhagen, Warsaw

Job Posting Start Date :

2024-07-10

  • Trade&Shopper Marketing Manager

    3 tygodni temu

    Warsaw, Polska Philips Pełny etat

    JOB DESCRIPTION Job Title Trade&Shopper Marketing Manager Job Description Trade & Shopper Marketing Manager responsible for building outstanding shopper experience in omnichannel. Your role: Having a great impact on how we interact with our consumers during whole decision journey with strong focus on in-store engagement and online...

  • Shopper Marketing Contractor

    3 miesięcy temu

    Warsaw, Polska Randstad Polska Pełny etat

    Interesujesz się trade marketingiem, masz za sobą pierwsze doświadczenie w branży FMCG i swobodnie komunikujesz się w języku angielskim?Dla naszego Klienta - lidera z branży FMCG poszukujemy osoby na stanowisko Shopper Marketing Contractor.Jeśli szukasz dla siebie nowych możliwości zawodowych, chcesz być częścią międzynarodowej organizacji i...

  • Marketing Specialist

    5 miesięcy temu

    Warsaw, Polska Princes Limited Pełny etat

    Vacancy NameMarketing SpecialistEmployment TypePermanentCountryPolandLocationWarsawBusiness AreaCommercialWorkplace TypeHybridAbout PrincesThe Princes Group has over 7, employees with offices and production sites in the UK, Netherlands, Italy, Poland, France and Mauritius. Princes manufactures different food and drink products responsibly sourced and enjoyed...

  • Planning & Development Store Tools Manager

    5 miesięcy temu

    Warsaw, Polska PepsiCo Pełny etat

    Overview As a Planning & Development Store Tools Manager  you will report directly to DX Perfect Tools Manager. You will be a part of Demand Accelerator team - a growing unit focused on accelerating demand through advantaged, data driven services and solutions. DX team spans likes of Shopper Insights, Shopper Marketing, Category Management to drive...

  • Marketing Manager

    7 miesięcy temu

    Warsaw, Polska ABC Hosting Ltd Pełny etat

    ABC Hosting Ltd. is one of the leading web hosting providers in Poland (cba.pl) and we’re currently expanding our services to other countries around the world. Recently, we decided to introduce a new cryptocurrency project creating a new way to gain profit from websites traffic. We’re looking for an experienced Marketing Manager to join our friendly...

  • Marketing Manager

    1 miesiąc temu

    Warsaw, Polska eTeacher Group Pełny etat

    eTeacher group is seeking experienced Marketing Managers to lead and drive the comprehensive marketing strategies for our brands. The successful candidates will own the end-to-end marketing vision for their respective brands, from strategy and planning to execution, all while working closely with various teams to achieve business objectives. If you're a...

  • Brand Manager

    1 miesiąc temu

    Warsaw, Polska Michael Page Pełny etat

    Strategy implementation in ATL, BTL, digital, analyze shopper marketing activitiesManage internatl and external stakeholders cooperation like Sales, Finance, Logistics, R&D teams and creative agencies, media hause, printers, suppliersResponsible for 360 communicationProject management like NPD process, events, trainings, packaging, social media...

  • Manager, Category Development DACH

    4 miesięcy temu

    Warsaw, Polska Energizer Holdings Pełny etat

    What you'll love about this job CDM is a key member of Commercial team Poland with a focus on driving strategic initiatives in category and channels strategies. Responsible for generating category & shopper insights on batteries, flashlights and auto care products and supporting the company goals with target-oriented presentations and management...

  • Junior Marketing Specialist

    3 miesięcy temu

    Warsaw, Polska Randstad Polska Pełny etat

    Are you interested in trade marketing, you have first experience in the FMCG industry and you communicate fluently in English?For our client - a leader in the FMCG industry, we are looking for a person for the position of Junior Marketing Specialist (Shopper Marketing Contractor).If you are looking for new professional opportunities for yourself, want to be...

  • Marketing Manager

    6 miesięcy temu

    Warsaw, Polska Marriott International Pełny etat

    JOB SUMMARY The Marketing Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image...

  • Marketing Manager Male Grooming

    3 miesięcy temu

    Warsaw, Polska Philips Pełny etat

    JOB DESCRIPTION Job Title Marketing Manager Male Grooming Job Description In this role, you have the opportunity to be an integral part of the Philips Poland marketing team as a Marketing Manager for the Male Grooming portfolio , one of the innovative businesses within the Philips Personal Health. You will drive the business by managing...

  • Marketing Manager

    7 miesięcy temu

    Warsaw, Polska AstraZeneca Pełny etat

    At AstraZeneca, we are united by a common purpose: to push the boundaries of science to deliver life-changing medicines. Every day, we make a difference by delivering potentially life-changing medicines to millions of people worldwide. Our purpose is results-oriented and so is our approach. Becoming a more agile and creative company means building a...

  • VP of Marketing

    2 miesięcy temu

    Warsaw, Polska Allegro sp. z o.o. Pełny etat

    Job DescriptionAllegro is the leading e-commerce platform in Poland and a key player in the Central and Eastern European market. Operating in six countries and reaching a population of 75 million, we proudly serve 20 million active buyers. Our platform offers a diverse marketplace where individuals and businesses can seamlessly buy and sell a wide range of...

  • Marketing Analytics Manager

    5 miesięcy temu

    Warsaw, Polska Sonova Pełny etat

    Purpose of the job is to create global marketing performance measurement frameworks for HI marketing by leveraging data from all channels and platforms to increase the benefit of marketing initiatives on company performance (incl. revenue, customer acquisition, retention, .  Your tasks: Be the go to person for business, data and local market...

  • Marketing Manager

    7 miesięcy temu

    Warsaw, Polska Roche Pełny etat

    The Position Marketing Manager / Product Manager in Neurology Location: Warsaw, Poland Mission and responsibilities: The Marketing Manager contributes to creating value to the patient journey through supporting and enabling the Patient Journey Partners (PJPs) in implementing successful strategies for the ecosystem in line with Roche Code...

  • Market Research Manager

    2 miesięcy temu

    Warsaw, Polska Mattel Pełny etat

    CREATIVITY IS OUR SUPERPOWER.  It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain, and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and...

  • Channel / Customer Marketing Manager

    6 miesięcy temu

    Warsaw, Polska PURATOS Pełny etat

    Channel / Customer Marketing Manager Join the Magic Our Mission At Puratos, we create innovative food solutions for the health and well-being of people everywhere. As the global leader in bakery, patisserie and chocolate ingredients, we help our customers to be successful with their business, by turning technologies and experiences from food...

  • Marketing Manager

    4 miesięcy temu

    Warsaw, Polska talentflow Pełny etat

    Naszym Klientem jest prężnie rozwijająca się firma z branży farmaceutycznej, która kładzie duży nacisk na jakość swoich produktów. Szuka również innowacyjnych sposobów na promocję swoich produktów. W związku z tym podjęła decyzję o poszukiwaniu doświadczonej osoby na stanowisko Marketing Managera. Opis zadańTworzenie i realizacja...

  • Marketing Associate Manager, Poland

    1 miesiąc temu

    Warsaw, Polska Exact Sciences Pełny etat

    Help us change livesAt Exact Sciences, we're helping change how the world prevents, detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career, an inclusive culture, and robust benefits to support your life while you're working to...

  • Digital Marketing Manager

    1 miesiąc temu

    Warsaw, Polska Randstad Polska Pełny etat

    Do you have experience in digital marketing (web content management)?Are you fluent in English? Do you have experience in the diagnostic/medical industry?If you answered yes to the above questions, this offer may be just for you! For our client we are looking for a person for the position of Digital Marketing Manager. what we offercooperation based on an...