Brand Relations

1 miesiąc temu

Warsaw, Polska The LEGO Group Pełny etat

Job Description

Are you a highly energetic and passionate professional who is keen to drive impactful events, activations and partnerships to ignite the love of the LEGO® brand to millions of children? We are looking for a brand relations professional to join our amazing PUB (Poland, Ukraine&Baltics) Marketing team to support and to accelerate how we communicate about our business, our values and our brands through the delivery of plans across PR, Influencers, Events, Brand partnerships, social media and AFOLs (adults fans of LEGO) that engage and inspire our audiences. Join us on an exciting journey to drive brand affinity and brand love for the LEGO Group

Core Responsibilities:

  • Develop and Lead key earned/PR activities and event strategy in PUB to drive affinity & awareness
  • Drive strategic partnership and influencers agenda
  • Leverage AFOL (Adult Fans of LEGO) community outreach and engagement to complement and augment the LEGO image
  • Develop storylines that excite consumers, shoppers and media
  • Represent the brand to a broad range of external partners: this includes being a contact for media (where/when needed) and being a primal contact for local PR/marketing representatives, and local PR agencies.
  • Collaborate with legal and other internal departments to ensure compliance and LEGO brand guidelines and lead local crisis management
  • Directly manage external relationships including PR agency, event agency, licensee partner, strategic partnerships
  • Assess and respond to incoming requests for brand participation in third-party events and activations

Play your part in our team succeeding

The Brand Relations and Events Manager position sits within the Poland& Baltics &Ukraine marketing team and plays a crucial part in ensuring that the LEGO brand continues to grow and be the leading toy brand within CEEMEA region. This team brings one of the world’s most iconic brands, and it’s products for consumers and shoppers to life and consists of amazing marketeers who distil audience insights, take decisions rooted in data, and develop and implement effective marketing plans, with 360 campaigns including traditional and digital media, events and instore execution, ensuring strong media presence and engagement. We translate global audience and franchise strategies into local go-to-market-strategies for the PUB region.

Do you have what it takes?

  • Strong background in PR, communications, events with demonstrated track record in generating and maintaining relationships
  • Understanding of the polish PR&Media landscape
  • Able to demonstrate strong communications skills, writing ability in Polish and English
  • Ability to influence senior partners across the business unit and region
  • Strong collaborator both in internal multifunctional teams and with external partners
  • Required travel within PUB (up to 15 days per year), sometimes including weekends
  • Willingness to organise and take part on different events on weekends (appr. once every two months)

#li-ph

What’s in it for you?

Here are some of what to expect:

  • Family Care Leave – We offer enhanced paid leave options for those important times.

  • Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

  • Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.

  • Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

  • Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

  • Your workplace – When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

  • Brand Relations

    1 miesiąc temu

    Warsaw, Polska The LEGO Group Pełny etat

    Job DescriptionAre you a highly energetic and passionate professional who is keen to drive impactful events, activations and partnerships to ignite the love of the LEGO® brand to millions of children? We are looking for a brand relations professional to join our amazing PUB (Poland, Ukraine&Baltics) Marketing team to support and to accelerate how we...

  • Brand Engagement Manager

    2 tygodni temu

    Warsaw, Polska L'Oréal Pełny etat

     Brand Engagement Manager  We look for  BRAND ENGAGEMENT MANAGER  who is responsible forbuildingbrand image, equity and advocacy within brand strategy across touchpoints, PR, Rating&Reviews portals, social media channels, influencer & media relations, the heart and the energy of the brand with each task, project and relationship he or she...

  • Marketing Specialist

    3 tygodni temu

    Warsaw, Polska BMW Group Pełny etat

    Your responsibilities: • Supporting preparation and execution of MINI dealer activities and events, in line with overall brand communication and launch calendar • Communication with dealers and offering day-to-day support on marketing field, building long-term professional business relations • Developing MINI dealer communication...

  • Marketing Specialist

    2 miesięcy temu

    Warsaw, Polska BMW Group Pełny etat

    Your responsibilities: • Supporting preparation and execution of MINI dealer activities and events, in line with overall brand communication and launch calendar • Communication with dealers and offering day-to-day support on marketing field, building long-term professional business relations • Developing MINI dealer communication...

  • Customer Relations Specialist

    3 tygodni temu

    Warsaw, Polska MMC Corporate Pełny etat

    MMC Group Services a part of Marsh McLennan is seeking candidates for the following position based in Warsaw:   Customer Relations Specialist - Accounts Receivable  What can you expect? As part of the Warsaw Accounting Operations hub, this role is within the Accounts Receivable (AR) function, with extensive offshore support....

  • Customer Relations Specialist

    1 miesiąc temu

    Warsaw, Polska MMC Corporate Pełny etat

    MMC Group Services a part of Marsh McLennan is seeking candidates for the following position based in Warsaw:   Customer Relations Specialist - Accounts Receivable  What can you expect? As part of the Warsaw Accounting Operations hub, this role is within the Accounts Receivable (AR) function, with extensive offshore support....

  • Brand Engagement Manager

    3 tygodni temu

    Warsaw, Polska L'Oréal Pełny etat

    Brand Engagement Manager (La Roche-Posay) We look for BRAND ENGAGEMENT MANAGER  who is responsible forbuildingbrand image, equity and advocacy within brand strategy across many different touchpoints such as: influencer marketing, PR & media relations, ratings & reviews portals, social media channels, medical advocacy - the heart of the brand with each...

  • Brand Engagement Manager

    3 tygodni temu

    Warsaw, Polska L'Oréal Pełny etat

    Brand Engagement Manager (La Roche-Posay) We look for BRAND ENGAGEMENT MANAGER  who is responsible forbuildingbrand image, equity and advocacy within brand strategy across many different touchpoints such as: influencer marketing, PR & media relations, ratings & reviews portals, social media channels, medical advocacy - the heart of the brand with each...

  • Marketing Manager

    12 godzin temu

    Warsaw, Polska Bitget Limited Pełny etat

    Annual performance bonus: at least 2 months salary Health and fitness allowance: 600u/year Learning allowance: 400u/year 3-5 years of marketing experience, with at least 2 years focused on the Crypto industry. Proven track record of successfully building external partnerships in the Crypto field. Fluency in the local language, strong written and verbal...

  • Marketing Manager

    6 dni temu

    Warsaw, Polska Marriott International Pełny etat

    JOB SUMMARY The Marketing Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image...

  • PR Manager

    1 miesiąc temu

    Warsaw, Polska Mindsmatch Pełny etat

    Global marketing company ClickDealer is looking for experienced, confident, and flexible communication professional to join our in-house PR team! Company offers: work with a global brand in a dynamic international company; competitive salary (linked to USD); paid vacations and sick leaves; medical insurance; coverage of English language courses and sports...

  • Corporate Branding

    2 dni temu

    Warsaw, Polska Britenet Sp. z o.o. Pełny etat

    about-project : In charge of cultivating the Britenet brand, which encompasses the Employer brand in Poland, Germany, and Belgium. Playing a key role in driving lead generation through the utilization of PR and brand strategies. Boosting the employee experience to the max. Responsibilities include developing and executing strategies, coordinating schedules,...

  • Junior Marketing Specialist

    2 miesięcy temu

    Warsaw, Polska Randstad Polska Pełny etat

    Are you fluent in English? Do you want to gain experience in marketing in an international environment?We have an offer for you!Apply and let us get to know you better!what we offerfull-time employment for 12 months (with a possibility of prolongation)hybrid mode of working (3 days a week from an office)office located in Warsaw - Praga disrtrictbenefits...

  • Junior Marketing Specialist

    3 tygodni temu

    Warsaw, Polska Randstad Polska Pełny etat

    Are you fluent in English? Do you want to gain experience in marketing in an international environment?We have an offer for you!Apply and let us get to know you better!what we offerfull-time employment for 12 months (with a possibility of prolongation)hybrid mode of working (3 days a week from an office)office located in Warsaw - Praga disrtrictbenefits...

  • Product Manager

    2 miesięcy temu

    Warsaw, Polska AstraZeneca Pełny etat

    At AstraZeneca we are guided in our work by a strong set of values, and we're resetting expectations of what a bio-pharmaceutical company can be. By truly following the science, we pioneer new methods, new thinking and bring unexpected teams together. Every one of our employees makes a difference to patient lives every day. In Global Sustainability you may...

  • General Manager- Hotel Bristol, a Luxury Collection Hotel Warsaw

    1 miesiąc temu

    Warsaw, Polska Marriott International Pełny etat

    JOB SUMMARY ABOUT THE BRAND The Luxury Collection  is a glittering ensemble of locally authentic hotels and resorts from around the world. Our hotel teams curate the world’s most enriching and desirable destination experiences. Our mission is to guide our guests, these seasoned travelers on transformative journeys that touch their spirits,...

  • Director Public Affairs, North Eastern Europe Cluster

    4 tygodni temu

    Warsaw, Polska Gilead Sciences Poland Sp. z o.o. Pełny etat

    Description   Gilead Sciences, Inc. is a research-based biopharmaceutical company that discovers, develops, and commercialises innovative medicines in areas of unmet medical need. With each new discovery and investigational drug candidate, we seek to improve the care of patients living with life-threatening diseases around the world. Gilead’s...

  • Director Public Affairs, North Eastern Europe Cluster

    3 tygodni temu

    Warsaw, Polska Gilead Sciences Poland Sp. z o.o. Pełny etat

    Description   Gilead Sciences, Inc. is a research-based biopharmaceutical company that discovers, develops, and commercialises innovative medicines in areas of unmet medical need. With each new discovery and investigational drug candidate, we seek to improve the care of patients living with life-threatening diseases around the world. Gilead’s...

  • PR Influencer Marketing Associate

    2 miesięcy temu

    Warsaw, Polska Michael Page Pełny etat

    Building a strong network of local influencers and celebrities within the Polish network that can work across top FMCG brands.Creating guest lists for local brand event with local brand teams, attending the events and managing influencers, briefing them on content creation guidelines and networking with them.Develop a strong understanding of the different...

  • PR Influencer Marketing Associate

    3 tygodni temu

    Warsaw, Polska Michael Page Pełny etat

    Building a strong network of local influencers and celebrities within the Polish network that can work across top FMCG brands.Creating guest lists for local brand event with local brand teams, attending the events and managing influencers, briefing them on content creation guidelines and networking with them.Develop a strong understanding of the different...