Marketing Manager

3 dni temu

Warszawa, Mazovia, Polska ITH Icoserve Pełny etat

Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause. It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry.

We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sounds interesting?

Then come and join our global team as Marketing Manager (f/m/d)

to adapt and execute the global Marketing Strategy for Specialty Laboratory Solutions (Hematology/Urinanlytics) for Central Eastern Europe (CEE).

This position can be located at the following locations in Central Eastern Europe:

  • Brno, Czech Republic
  • Istanbul, Tuerkiye
  • Uden, Netherlands
  • Vienna, Austria
  • Warsaw, Poland
  • Zurich, Switzerland
Your tasks and responsibilities:
  • You will adapt global SLS Marketing Strategy to CEE needs and execute Marketing Strategy for Specialty Laboratory Solutions (Hematology/Urinalytics) and work cross-functionally with other team members from CEE Marketing.
  • You will develop the Marketing plan for Specialty Laboratory Solutions that determines the focus areas for the Fiscal Year for the CEE countries (GTM considerations, pricing, communication incl. events, product launches, commercial KPIs).
  • You will develop portfolio value propositions and will drive implementation in CEE countries.
  • You will create full market transparency by market mapping, maximizing market coverage in CRM and support efforts to determine market sizes and market shares.
  • You will prepare product line specific and if needed customer segment specific marketing material to be used by e.g. Country Business Leads, Marketing Managers, Country Sales, Product Experts.
  • You will update and educate all stakeholders on product line news relevant for CEE; this includes presentations in regular SLS-Townhall meetings and product line dedicated training to Sales and teams of product experts.
  • You will serve as 1st and only point of contact for Global Marketing for e.g. guidance needed from countries, requests regarding business cases or product line development in CEE.
Key Interfaces:
  • Country Marketing and Sales Teams
  • Product Expert Teams (CEE)
  • Global Business Lines
  • CEE Communications
  • SCM
  • CRM
Your qualifications and experience:
  • You have a university degree in Science or Business Management or equivalent.
  • You have significant experience of working in the Clinical Diagnostics Marketplace, with experience of marketing and communicating to customers.
  • Prior experience in managing a product line within the Diagnostics field is a Must-have.
  • You possess profound knowledge of the IVD market.
  • You have deep technical and/or scientific knowledge in the responsible product lines.
  • You have successfully completed a formal marketing training e.g., certificate or diploma in Marketing or equivalent relevant experience.
Your attributes and skills:
  • You have fluent English language skills, any additional languages spoken in CEE are a plus.
  • You have excellent presentation skills across various levels and functions.
  • You have experience of managing and leading without authority.
  • You are open to global travel up to 30%.
Our global team:

Siemens Healthineers is a leading global medical technology company. 73,000 dedicated colleagues in over 70 countries are driven to shape the future of healthcare. An estimated 5 million patients across the globe benefit every day from our innovative technologies and services in the areas of diagnostic and therapeutic imaging, laboratory diagnostics and molecular medicine, as well as digital health and enterprise services.

Our culture:

Our culture embraces different perspectives, open debate, and the will to challenge convention. Change is a constant aspect of our work. We aspire to lead the change in our industry rather than just react to it. That's why we invite you to take on new challenges, test your ideas, and celebrate success.

As an equal opportunity employer, we welcome applications from individuals with disabilities.

Wish to find out more before applying? Contact us: +49 (9131) / 17 – 1717, if you wish to discuss any initial questions with our recruitment team. The contact person handling this job ad is Klaus Kouril.

We care about your data privacy and take compliance with GDPR as well as other data protection legislation seriously. For this reason, we ask you not to send us your CV or resume by email. We ask instead that you create a profile in our talent community where you can upload your CV. Setting up a profile lets us know you are interested in career opportunities with us and makes it easy for us to send you an alert when relevant positions become open.

To all recruitment agencies: Siemens Healthineers' recruitment is internally managed, with external support permitted only when a qualified supplier has established a formal contract with us. Unsolicited candidate submissions and referrals, absent a current supplier contract, do not establish consent and are ineligible for fees. We delete and destroy unsolicited information, thus, would recommend you refrain from any such practices. Your adherence to our policies is appreciated.

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