Global Customer Marketing Specialist

3 dni temu

Warszawa, Mazovia, Polska DocPlanner Pełny etat

You might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save time, so they could devote themselves to what they always wanted: treating patients. And today is the day in which we ask you: will you join us in the next step of making the healthcare experience more human?

Docplanner at scale

We are leaders in 13 countries so far, and more than 90 million patients trust us every month. Almost 300.000 specialists believe in us and our product, and so do leading venture capital funds such as Point Nine Capital, Goldman Sachs Asset Management and One Peak Partners. And yet, employing over 2.700 people all over the globe, we managed to keep the startup-mindset we started with over 10 years ago.

Job Description

Position Overview

We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives. This role will be crucial in developing and executing global marketing strategies to drive customer engagement and revenue growth.

Key Responsibilities:

  1. Upsell and Cross-Sell Initiatives: Manage upselling and cross-selling projects within the existing customer base, with a focus on revenue growth. Oversee all aspects of owned projects end-to-end: defining, planning, and executing. Standardize processes across diverse markets, with a focus on building scalable solutions.
  2. Segmented and Targeted Communication: Prepare and execute segmented communication plans to effectively reach diverse customer groups. Utilize data-driven insights to tailor messaging and offers to specific customer segments. Ensure consistency and personalization in all customer communications to enhance engagement and conversion rates.
  3. Lead Generation and Inbound Marketing: Implement inbound marketing approaches to attract and convert leads into opportunities for upsell and cross-sell or drive e-commerce purchases. Develop targeted campaigns through email or through product touch points to nurture customer relationships, ensure product adoption and grow awareness of additional features and products. Monitor and optimize campaigns to ensure a steady pipeline of qualified leads or predictable e-commerce growth.
  4. Growth Contribution: Contribute to the growth of high-potential projects by identifying and leveraging key opportunities. Support the development and execution of strategies to scale successful initiatives globally. Monitor and report on the performance of owned projects and marketing initiatives and improve performance through continuous analysis and optimizations. Work closely with local market teams to understand regional needs and tailor marketing strategies accordingly. Partner with the product marketing team to ensure that customer marketing initiatives align with product launches and updates. Collaborate with CS teams to achieve a common communication strategy with the customer base and the most optimal contact management to increase revenue. Cooperate with different marketing teams to create, develop and execute planned projects, ensuring synchronization of efforts and driving collective success.
Qualifications

Bachelor's degree in Marketing, Business, or a related field.

3-5 years of experience in customer marketing, preferably within the SaaS or healthcare industry.

Excellent written and verbal communication skills.

Proficiency in marketing automation tools and CRM systems (knowledge of HubSpot or SalesForce is an advantage).

Ability to work independently and as part of a global team.

Strong analytical skills and a data-driven mindset.

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Background in B2B marketing, with experience in the Small and Medium Business (SMB) segment being a strong plus.

Additional Information

Process of getting to know each other (preliminary)

  • 30' Recruiter Screen with Ainhoa Hameeuw our Global Talent Partner
  • References & Offer

What will you get in return:

  • Competitive salary appropriate to your experience.
  • Share options plan after 6 months working with us.
  • Unlimited access to the Ifeel emotional well-being tool.
  • Free birthday to spend the day with your loved ones
  • Join our team and share the greatness Participate in our successful referral program and get rewarded for bringing in exceptional talent like yours.
  • Last but most important: an amazing team that will welcome you and support you along the way.
#J-18808-Ljbffr

  • Global Customer Marketing Strategist

    3 dni temu

    Warszawa, Mazovia, Polska DocPlanner Pełny etat

    Job Title: Global Customer Marketing Strategist**About Docplanner:**We are a leading healthcare technology company with over 90 million patients trusting us every month. Our mission is to make the healthcare experience more human.**The Role:**We are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal...

  • Global Customer Marketing Specialist

    16 godzin temu

    Warszawa, Mazovia, Polska TN Poland Pełny etat

    Social network you want to login/join with:Client:Location:Warsaw, PolandJob Category:Other-EU work permit required:YesJob Reference:Job Views:4Posted:28.03.2025Expiry Date:12.05.2025Job Description:Position OverviewWe are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal candidate will have a strong...

  • Global Customer Marketing Specialist

    1 tydzień temu

    Warszawa, Mazovia, Polska One Peak Partners LLP Pełny etat

    You might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with the technology to manage bookings easily and save...

  • Global Marketing Specialist

    3 dni temu

    Warszawa, Mazovia, Polska DocPlanner Pełny etat

    We are DocPlanner, a leading healthcare technology company that empowers patients and doctors to make the healthcare experience more human.Job OverviewWe are seeking an experienced Customer Marketing Specialist to join our marketing team. This role will be crucial in developing and executing global marketing strategies to drive customer engagement and...

  • Global Customer Marketing Specialist

    8 godzin temu

    Warszawa, Mazovia, Polska Docplanner Pełny etat

    Company DescriptionWelcome to the good side of techYou might have heard about us, but with a different name: Doctoralia. It all started 10 years ago, when we asked ourselves: is anyone in healthcare thinking about patients? We jumped in and we empowered patients by giving them access to leave and read reviews about their visit. We then provided doctors with...

  • Global Marketing Professional

    11 godzin temu

    Warszawa, Mazovia, Polska TN Poland Pełny etat

    Job DescriptionWe are seeking a seasoned Customer Growth Specialist to join our marketing team. As a key member of our global marketing organization, this role will play a crucial part in developing and executing customer-centric strategies to drive revenue growth.Key Responsibilities:Manage upselling and cross-selling projects within the existing customer...

  • Email Marketing Specialist

    7 dni temu

    Warszawa, Mazovia, Polska TECHBIZ GLOBAL OÜ Pełny etat

    Social network you want to login/join with:Email Marketing Specialist (instantly.ai), WarsawLocation:Warsaw, PolandJob Category:Information TechnologyEU work permit required:YesJob Reference:fk1pd66m-56750Job Views:3Posted:06.03.2025Expiry Date:20.04.2025Job Description:TechBiz Global is a leading recruitment and software development company. Our diverse,...

  • Marketing Campaign Manager

    7 dni temu

    Warszawa, Mazovia, Polska TECHBIZ GLOBAL OÜ Pełny etat

    About the JobWe are seeking an experienced Email Marketing Specialist to join our team at TechBiz Global. The ideal candidate will be responsible for developing and executing targeted email marketing campaigns, creating engaging content, and analyzing campaign performance metrics.Key Skills:Email Marketing Expertise: Strong knowledge of email marketing best...

  • Senior Global Marketing Specialist

    4 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Select how often (in days) to receive an alert:Senior Global Marketing SpecialistLocationEurope – Remote.About UsAt Ingersoll Rand we are passionate about inspiring progress around the world. Our people and our family of brands work together to increase industrial productivity and efficiency. We are a global business committed to a world of sustainable...

  • Customer Lifecycle Marketing Specialist

    2 tygodni temu

    Warszawa, Mazovia, Polska Docplanner Pełny etat

    Position OverviewWe are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team. The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives. This role will be crucial in developing and executing global marketing strategies...

  • Customer Marketing Strategist

    11 godzin temu

    Warszawa, Mazovia, Polska TN Poland Pełny etat

    Role OverviewWe are seeking a proactive and experienced Customer Marketing Specialist to join our marketing team.The ideal candidate will have a strong background in customer marketing within the SaaS industry, with a particular focus on upsell and cross-sell initiatives.

  • Senior Global Marketing Specialist

    7 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Select how often (in days) to receive an alert:Senior Global Marketing SpecialistLocationEurope – Remote.About UsAt Ingersoll Rand we are passionate about inspiring progress around the world. Our people and our family of brands work together to increase industrial productivity and efficiency. We are a global business committed to a world of sustainable...

  • Senior Global Marketing Specialist

    6 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Senior Global Marketing SpecialistLocationEurope – Remote.About UsAt Ingersoll Rand we are passionate about inspiring progress around the world. Our people and our family of brands work together to increase industrial productivity and efficiency. We are a global business committed to a world of sustainable progress and enduring results. For more...

  • Global Trade Marketing Specialist

    6 dni temu

    Warszawa, Mazovia, Polska Wella Operations US LLC Pełny etat

    About the OpportunityAs a Marketing and Trade Marketing Specialist, you will play a crucial role in driving business growth and expansion in Eastern Europe. You will work closely with the Senior Marketing and Trade Marketing Manager to execute the Global Strategy, focusing on innovation execution and market activation.Your responsibilities will include...

  • Senior Global Marketing Specialist

    4 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Warsaw, MZ, PL, 00-844 FR IT DE ES SE BE CZ REMOTE, GB, SW1W 0NY AT PL NL FISenior Global Marketing SpecialistLocationEurope – Remote.About UsAt Ingersoll Rand we are passionate about inspiring progress around the world. Our people and our family of brands work together to increase industrial productivity and efficiency. We are a global business committed...

  • Senior Global Marketing Specialist

    1 dzień temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Select how often (in days) to receive an alert:Senior Global Marketing SpecialistLocationEurope – Remote.About UsAt Ingersoll Rand we are passionate about inspiring progress around the world. Our people and our family of brands work together to increase industrial productivity and efficiency. We are a global business committed to a world of sustainable...

  • Email Marketing Strategist

    7 dni temu

    Warszawa, Mazovia, Polska TECHBIZ GLOBAL OÜ Pełny etat

    About the PositionWe are seeking a highly motivated and experienced Email Marketing Specialist to join our team at TechBiz Global. The ideal candidate will be responsible for developing and executing targeted email marketing campaigns, creating engaging content, and analyzing campaign performance metrics.Key Responsibilities:Email Campaign Strategy &...

  • Senior Global Marketing Specialist

    3 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Ingersoll Rand is committed to achieving workforce diversity reflective of our communities. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition,...

  • Global Premium Brand Foundations Marketing Specialist

    1 tydzień temu

    Warszawa, Mazovia, Polska ZF Group Pełny etat

    Req ID 73621 | Warsaw, Poland, ZF Automotive Systems Poland Sp. z o.o. Global Premium Brand Foundations Marketing Specialist What you can look forward to as Global Premium Brand Foundations Marketing Specialist: Lead Brand Foundation development, deployment, and governance for all Premium ZF A M Brands. Brand Foundations: develop, implement, maintain, and...

  • Global Marketing Leader

    3 dni temu

    Warszawa, Mazovia, Polska Ingersoll-Rand plc Pełny etat

    Job Summary:The Ingersoll Rand Life Science Technologies business seeks a Senior Global Marketing Specialist to execute critical growth capabilities within the global demand generation team. This position offers opportunities for cross-business unit and global collaboration, driving lead generation for Life Science brands and providing support for global...