Brand Manager

4 tygodni temu

Warszawa, Mazovia, Polska Nestlé SA Pełny etat

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Job Scope:
  • Monitor market dynamics and insights
  • Co-prepare local marketing strategy and execution plans for dedicated portfolio incl. market, brand shares and financial forecast
  • Implement agreed strategy, recommend the changes if needed
  • In cooperation with other team members – propose and develop activities, communication and materials to have strong brand plans in place with the objective of driving brand penetration
  • Own and manage marketing budget, recommend changes if required
  • Contribute to global innovation strategy deployment - evaluate market potential, prepare local strategies and business cases for future launches of new product categories
  • Review global initiatives and materials for their potential in local market
Candidate Profile:
  • Education: master degree in economics or marketing or social science or life science
  • Experience in brand marketing in FMCG or Consumer Healthcare (OTC, Vitamins and Minerals, Dermocosmetics or other) - both in strategy preparation, new product launches as well as activation of current portfolio
  • Consumer oriented thinking and ability to translate it into market activation
  • Data orientation and familiarity with data analysis
  • Open-minded and willing to learn
  • Initiative and can-do mindset
  • Collaborative attitude and interpersonal skills
  • Competency of dealing with ambiguity/changing environment
  • Good knowledge of English language
  • Working knowledge of MS Office (Powerpoint, Excel)
  • Nice to have:
    • Experience in working with Healthcare Professionals/Pharmacist Channels/Specialist channel where sales person recommendation is one of brand choice drivers
    • Experience in working in international organization
    What We Offer:
    • Work with values – improving the quality of life of consumers
    • Exciting assignments in a growing category
    • Opportunity to work with high quality global brand that is now expanded in Europe
    • Multicultural environment of international company
    • High level of empowerment and space for initiative
    • Supportive and cooperative team
    • Numerous development paths within the organization
    • Wide package of internal trainings and benefits
    #J-18808-Ljbffr

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