Product Marketing Manager

2 dni temu

Kraków, Lesser Poland TN Poland Pełny etat

As the Product Marketing Manager, you will thrive in a fast-paced environment and leverage your abilities to help execute the go-to-market (GTM) strategy for Billtrust products all while keeping abreast of industry trends with an agile approach to managing priorities and deliverables. Additionally, your GTM activities will be the foundation for demand generation to further strengthen our market share. This is a strategic product marketing role – where you will be supported and collaborating with revenue marketing as well as our creative services team.

What You'll Do:

  • Develop an understanding of our target market, including buyer personas, key use cases, and customer needs. Serve as the subject matter expert (SME) on Billtrust's value propositions, core capabilities and market landscape.
  • Create and execute marketing plans that drive market awareness, engagement and product adoption.
  • Manage the execution of GTM initiatives, and align product initiatives across the customer lifecycle in partnership with Revenue Marketing.
  • Contribute to thought leadership to drive awareness and promotion of Billtrust products and solutions, leveraging various mediums (i.e., webinars, website, videos, etc.).
  • Support sales enablement strategy by creating and maintaining high-value sales tools (pitch decks, product solution guides, FAQs, etc.) that communicate the vision and value of Billtrust products and facilitate the selling process.
  • Synthesize market, product, and customer insights to influence the roadmap and ensure a consistent, compelling customer experience in partnership with product management.

What You'll Bring:

  • 3-5 years' experience in B2B product marketing, preference with SaaS products.
  • Exceptional communicator and team player.
  • Demonstrable passion for marketing.
  • Responsible and accountable.
  • Bachelor's degree, MBA preferred.

Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Billtrust, we celebrate and support diversity and are committed to creating an inclusive environment for all employees. So, if your experience aligns but doesn't exactly match each and every qualification, apply anyway. You may be exactly what we are looking for

What You'll Get:

  • Hybrid Work Environment: Enjoy the best of both worlds with our inviting office spaces and the freedom to work remotely. #LI-Hybrid
  • A Culture that Lives its Values: Our values are not just words or window dressing, they guide our decisions - big and small - each and every day.
  • Flexible Working Hours: We support your lifestyle- the results are what count.
  • Opportunities for Growth: Fuel your professional journey with a diverse range of development programs, from mentorship initiatives to specialized training tailored to your aspirations.
  • Recognition: From Billtrust Bucks and CEO Shoutouts to Culture Champion and Founders Awards, our employees are recognized for hard work and outcomes achieved.
  • Minimal Bureaucracy: An entrepreneurial environment of ownership and accountability allows you to get work done.
  • Unique Individuals: We recognize the strength in our differences and champion diversity as a cornerstone of our forward-thinking culture. Join a team where unique perspectives and talents are valued and celebrated.
  • Benefits: Enjoy a comprehensive array of country-specific perks and fringe benefits designed to support your well-being and enhance your overall experience at Billtrust.

Who We Are:

Finance leaders turn to Billtrust to control costs, accelerate cash flow and improve customer satisfaction. As a B2B order-to-cash software and digital payments market leader, we help the world's leading brands get paid faster while transitioning from expensive paper invoicing and check acceptance to efficient electronic billing and payments. With over 2,600 global customers and more than $1 trillion invoice dollars processed, Billtrust delivers business value through deep industry expertise and a culture relentlessly focused on delivering meaningful customer outcomes. #LI-Remote

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