Digital Specialist
3 tygodni temu
We are looking for a Digital Specialist to support the execution of our brand's digital strategy in alignment with our business goals. This role will focus on enhancing customer engagement and optimizing digital platforms, including the loyalty program, Starbucks gift cards, POS systems, mobile applications, website, and retail solutions. The Digital Specialist will work closely with cross-functional teams to drive digital innovation and ensure a seamless customer experience.
Your challenges:
- Supporting implementation of digital initiatives related to loyalty programs, website, and mobile applications to enhance brand loyalty,
- Assisting in the management of the Starbucks Card business, including digital advertising, POS integration, social media campaigns, and new partnership initiatives in close collaboration with the marketing team,
- Monitoring and analyzing key digital performance indicators (KPIs),
- Researching and identifying innovative digital trends and customer insights to support the evolution of Starbucks' digital ecosystem,
- Supporting testing and rollout of new digital features,
- Assisting in the development of personalization and gamification strategies within the loyalty platform to drive customer engagement.
Your skills & experience:
- Experience in digital marketing, e-commerce, or digital product management,
- Analytical and problem-solving skills, with the ability to evaluate business needs and propose innovative solutions,
- Understanding of digital trends, customer experience, and data-driven decision-making,
- Very good command of English (both written and spoken),
- Ability to collaborate effectively across multiple teams and stakeholders.
Our promise:
- Professional development in a global organization recognized as No. 1 on the 2022 World's Best Employers list among restaurant companies (The Forbes & Statista),
- Annual bonus of up to 10% of gross annual earnings,
- Independent tasks that build valuable work experience and offer opportunities to create and implement innovative solutions,
- Benefits package, including a Multisport card, private medical care, a 25% discount at our restaurants and cafes, and more.
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