Marketing Innovation Leader

2 tygodni temu


Wrocław, Województwo dolnośląskie, Polska Primetric by BigTime Pełny etat
Demand Generation Innovator Wanted

We are Primetric by BigTime, a leader in providing innovative solutions to the professional services industry. Our mission is to help clients run their teams more efficiently, unlock potential revenue, and improve profitability. To achieve this goal, we need a creative and strategic Senior Demand Generation Strategist to join our team.

This role requires a strong background in B2B SaaS or Professional Services marketing, with expertise in content strategy and ABM & Demand gen programs. You will be responsible for crafting compelling messaging for LinkedIn ads, landing pages, nurture emails, and social media posts, developing messaging frameworks adaptable across multiple formats, and creating structured processes for repurposing content across channels.

You'll collaborate with agencies to guide visual creatives and ensure consistent messaging, segment audiences, and tailor messaging to improve engagement and conversion rates. You will work closely with Product Marketing, Growth Marketing, CX, and Sales teams to align messaging with customer pain points and continuously optimize campaigns based on data and performance insights.

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