Digital Campaign Strategist

At airSlate, our company journey started in the USA in 2008. What initially began as a single product with thousands of customers has grown into a global tech firm with numerous offices worldwide.

Our main goal remains centered on empowering teams to digitally transform their organizations through innovative solutions and workflows.

The team is responsible for driving every email campaign for subscription-based SaaS products like pdfFiller, signNow, and more. They manage transactional emails, promotional campaigns, omnichannel communication, web push notifications, and mobile push notifications.

However, it's not just about sending emails; the focus lies in achieving meaningful goals. This includes reactivating inactive users, maintaining satisfaction among current users, and fostering engagement. By using data-driven approaches, the team aims to deliver personalized email campaigns that enhance user retention and engagement.

This group operates independently within the marketing team but also serves as a go-to resource for other departments seeking email expertise.

The tasks involved include:

• Configuring and executing email campaigns using our internal email service provider, including segment creation and A/B test setups.
• Designing and managing advanced audience segments to support diverse marketing initiatives.
• Building and implementing multi-step automated email workflows tailored to user behavior.
• Creating and maintaining dashboards to track and analyze campaign performance metrics.
• Overseeing and optimizing the features of our internal email system, identifying and implementing improvements to enhance usability and effectiveness.
• Generating innovative strategies and data-driven ideas to deliver relevant, personalized email content that drives engagement.

We expect candidates to possess:

• Experience working with SQL, including writing queries, aggregating data, and performing data transformations.
• Hands-on experience with email automation, including setting up and managing multichannel campaigns (email, web push, mobile push).
• Familiarity with HTML and CSS for email customization.
• Proficiency in creating charts and dashboards using tools like Amazon QuickSight or similar platforms.
• Understanding of A/B testing principles and the ability to analyze results and determine winners.
• Experience with setting up and optimizing email campaigns, including segmentation and automation workflows.
• Background in managing omnichannel campaigns, integrating email with other communication channels such as web push and mobile push.
• English proficiency at a B2 level or higher, essential for team collaboration, task documentation, and stakeholder communication.
• Strong analytical mindset with attention to detail and the ability to continuously learn and adapt to new tools and technologies.
• Experience with Jira for project and task management is a plus.
• Familiarity with email marketing concepts and best practices is an advantage.

airSlate offers:

A flexible work environment prioritizing collaboration and remote work options. We prioritize ongoing improvement and welcome those passionate about learning. Professional development courses and conferences are covered for each team member.

airSlate prioritizes team health and well-being. The office provides a Luxmed subscription, multisport card access, and free lunches to maintain energy levels.

On top of a competitive base salary, team members are eligible for monthly performance bonuses of up to 10%, determined by achievements, time commitment, and dedication. Team members are granted stock options allowing them to share in the company's growth.

airSlate values open communication from all team members. Feel free to share thoughts, ideas, and concerns with our leadership team at any time.

We're proud of our charitable initiatives: airSlate Care for Ukraine and airSlate Junior Club, featuring engaging events for team members' children.