German Marketing Expert

1 dzień temu

Kraków, Lesser Poland Vasco Electronics Pełny etat
{"title":"German Marketing Specialist","description":"Job Description

Vasco Electronics is seeking a skilled German Marketing Specialist to join our International Team. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing strategies to boost brand recognition and sales in the German market.

Key Responsibilities:

  • Develop and execute marketing campaigns to increase brand awareness and drive sales in the German market
  • Create and test content for various marketing channels and audiences (B2C/B2B)
  • Collaborate with in-house teams to adapt and improve campaigns and marketing materials for German-speaking audiences
  • Build and maintain relationships with external service providers and partners, such as affiliates, influencers, or resellers
  • Manage marketing projects, including seasonal sales events and market launches of new products
  • Analyze results and prepare profitability reports of marketing activities

Requirements:

  • Native German speaker
  • Fluent in English (C1 level)
  • Ability to understand customer groups and their needs
  • Excellent copywriting skills
  • Proven experience in at least 3 of the following marketing channels, platforms, and tools: Google Analytics, Google Ads, Meta Ads, Amazon Seller Central, eBay Seller Hub, Mirakl, SEO, native advertising, advertorials, PR, trade fair presentations, affiliate marketing, AWIN, influencer marketing, social media management, brand reputation management, lead generation, conversion rate optimization, email marketing, mailings, telephone marketing
  • In-depth knowledge of the German market, culture, and e-commerce standards
  • Proactive, analytical, result-driven, and self-organized work style
  • Ability to communicate efficiently in international virtual teams

Our Offer:

  • Well-established, fast-growing, international company with colleagues from all around the world
  • Freedom to create, test, learn, and grow in a small German team
  • Flexible working hours
  • Work from home (100% home office possible)
"}

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