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Digital Product Strategist

3 tygodni temu


Kapelanka a Kraków, Polska HSBC Service Delivery Pełny etat
About the Role

We are seeking an experienced Product Development Director to lead our digital product management team. As a key member of our organization, you will be responsible for designing, building, and running digital customer experience journeys across all products, customer types, and channels.

Your primary focus will be on managing the full product lifecycle, ensuring that the needs of customers continue to be met and that financial and other benefits are achieved. You will act as the owner/champion for one or more products, analyzing market and/or user research, feedback, expert opinion, and usage data to understand needs and opportunities.

You will work closely with Technology & Transformation teams to ensure the Digital Product change agenda is delivered on time and in budget. This will involve being hands-on and removing delivery blockers through appropriate action and escalation at junior and senior levels.

In addition, you will analyze market and/or user research, feedback, expert opinion, and usage data to understand needs and opportunities to identify and achieve ways to differentiate and improve customer experience. You will develop product variations to support propositions and determine product positioning and variants for different customer and user segments.

Your responsibilities will also include prioritizing product requirements and owning the product backlog, coordinating pilots, product launches, communication, and training. You will establish the requirements base-lines, obtain formal agreement to requirements, and ensure traceability to source in line with change management policy.

You will be expected to keep up with trends and emerging business models, reimagining how to generate value to the business and to customers, and contribute to the achievement of objectives and key results across the Digital Product. You will use data to inform prioritization and decision making, maintaining a focus on ROI to ensure priorities align to areas of greatest impact through OKRs.