Senior Digital Marketing Specialist

1 dzień temu

Kraków, Lesser Poland Antal Sp. z o.o. Pełny etat

About the Role:

We are seeking a highly skilled Digital Marketing Manager to lead consumer engagement strategies for our client, a global brand in the FMCG sector.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing strategies to drive consumer engagement and brand loyalty.
  • Design and implement strategies across various platforms, including social media, email, and digital advertising.
  • Foster and enhance relationships with target audiences through personalized and engaging content, interactive campaigns, and effective communication strategies.
  • Monitor, analyze, and report on key performance metrics to assess campaign effectiveness and make data-driven recommendations for improvement.
  • Collaborate with content, creative, and product teams to ensure cohesive marketing initiatives align with brand goals.
  • Manage and optimize digital marketing campaigns.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • Proven experience in digital marketing with a focus on consumer engagement and brand management.
  • Strong understanding of digital marketing platforms, tools, and analytics.
  • Excellent communication skills with the ability to collaborate effectively with cross-functional teams.
  • Demonstrated ability to think creatively and strategically to solve complex problems.
  • Analytical mindset with the ability to interpret data and derive actionable insights.
  • Results-oriented with a track record of driving measurable outcomes through consumer engagement initiatives.
  • Adaptability and willingness to embrace change in a fast-paced environment.
  • Fluency in English, both written and verbal.

What We Offer:

  • Comprehensive training to ensure success in your role.
  • Technical or managerial career path.
  • Opportunity for professional development in an international environment.
  • Life insurance.
  • Private medical care.
  • Flexible working hours.
  • Great atmosphere and comfortable working conditions.
  • Stable job and cooperation with a friendly and highly qualified team.
  • Soft skills development.
  • Remote model of work.
  • Integration events.
  • International team and non-corporate work environment.

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