Digital Media Specialist

5 dni temu

Warszawa, Mazovia, Polska Procter & Gamble Pełny etat

Job Title: Digital Media Specialist

Job Summary:

We are seeking a highly skilled Digital Media Specialist to join our team at Procter & Gamble. As a Digital Media Specialist, you will be responsible for handling all main biddable media campaigns for Social, Video, YouTube Display, and eCommerce activities, ensuring end-to-end campaign management: from platform set-up to KPI tracking, including optimization.

Key Responsibilities:

  • Lead digital media execution across a variety of programmatic and social advertising platforms.
  • Analyze large data sets across various platforms to deliver actionable insights to media partners and business managers.
  • Ensure quality in Digital campaigns' executions (brand awareness and performance), lead end to end process & achieve briefed objectives.
  • Analyze, track, and optimize campaigns on an ongoing basis. Measure the campaigns' performance. Proactively make strategic recommendations to meet campaign goals and improve performance.
  • Bring innovative ideas about campaign's strategies and staying ahead of the competition by analyzing, keeping pace, and regularly detailing digital industry trends.
  • Constantly look for efficiencies and ensure harmonies between digital vehicles.

Requirements:

  • Have experience with digital campaigns' set up, optimization & reporting, in any of the following Meta, TikTok, YouTube, Google Search, Programmatic Display (DV360/TradeDesk/AdForm).
  • Have Knowledge of software, equipment, and tools such as: Microsoft Office Package, Digital Platforms such as DSPs and DMPs management, digital media planning platforms management (such as Google Ads, Meta Business Manager or TikTok Ads), serving and tracking technologies (such as Flash Talking or Moat) and market digital platforms (such as GfK).
  • Have previous experience working with Consumer-Packaged Goods' companies (not a must).
  • Know how to analyze data, identify data-driven insights, and translate them into actionable recommendations.
  • Are accountable, independent, organized, curious, dedicated, analytical.
  • Can communicate fluently in English. German skills are a plus.
  • Possess minimum BA degree.
  • Experience with Adserving & Audit Tools' management (Flash talking, MOAT, Nielsen DAR) will be an asset.

Why Choose P&G:

We are proud to offer a comprehensive Total Rewards package that supports your wellbeing in four key areas: Financial, Mental, Physical, and Work Life. Our benefits include competitive salaries, annual bonuses, retirement plans, stock purchase plans, life and disability insurance, childcare support, recognition awards, and sabbatical leave. We also offer health insurance, sports cards, gym and fitness support, vaccines, and regular health check-ups. Join us and be part of a company that values your skills and empowers you to reach new heights in your career.

Job Schedule: Full time

Job Number: R

Job Segmentation: Experienced Professionals (Job Segmentation)

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