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French-Speaking B2B Digital Specialist
2 tygodni temu
BAT operates in over 200 markets, with a strong presence in various regions. We are committed to our purpose of creating A Better Tomorrow and strive to make a positive impact on society.
Skillset Overview
We are looking for a skilled Digital B2B Executive to support and execute B2B digital plans across key markets. The ideal candidate will have a strong understanding of digital operations, e-commerce, and data-driven decision-making.
Job Description
The successful candidate will be responsible for developing and executing B2B digital strategies to drive business growth. They will collaborate with cross-functional teams to ensure seamless execution of digital plans and analyze real-time data to generate insights and inform decision-making.
Key Responsibilities
- Develop and execute B2B digital strategies to drive business growth.
- Collaborate with cross-functional teams to ensure seamless execution of digital plans.
- Analyze real-time data to generate insights and inform decision-making.
- Manage multiple projects across markets and prioritize tasks effectively.
Requirements
The ideal candidate will possess 2-3 years of experience in B2B/B2C digital operations, with a strong background in e-commerce and digital marketing. They should have proficiency in digital platforms, CRM tools, and operational workflows, as well as excellent stakeholder management and cross-functional collaboration skills. Proficiency in French (B2 and above) is also required.
What You Will Be Accountable For
- B2B Digital Execution: Oversee and implement B2B digital plan within platform.
- Platform & CRM Management: Support CRM setup, customer segmentation, journey planning, and content targeting.
- Data & Reporting & Analysis: Ensure accurate data and analysis such as customer insights, campaign effectiveness, web ordering tracking, promotion tracking, and compliance reports.
- Cross function & stakeholders management: Liaising with stakeholders for collaboration and ensure digital operation & execution requirements delivered.
