Digital Media Strategist for E-commerce Excellence
1 dzień temu
As a Digital Media Strategist at Procter and Gamble, you will be part of a global team that drives innovation in the field of e-commerce media. The ideal candidate will have strong analytical skills and experience in creating effective e-commerce strategies for consumer goods brands.
About the Role- We are seeking a highly motivated individual to lead the planning and activation of Retailer Media & external performance marketing campaigns across multiple P&G Brands at major PL retailers.
- The successful candidate will design strategic interventions on performance marketing mix based on in-depth analysis of sales, shares, consumer insights, media efficiency, competitive activities, etc.
This role requires collaboration with internal and external partners such as vendor marketing teams, media and creative agencies, and international teams based across Central Europe and Geneva.
Key Responsibilities- Develop and execute a comprehensive e-commerce media test and learn agenda to explore new digital partnerships and tools.
- Draw conclusions from data analysis and educate the organization on best practices.
- Cultivate relationships with key stakeholders and drive breakthrough innovations in e-commerce media.
- Work closely with cross-functional teams to achieve business objectives and drive growth.
- A minimum of 2 years of experience in a similar role, preferably in an e-commerce agency or on the client side.
- Strong understanding of e-commerce strategies for CPG brands combining retail media and brand performance marketing.
- Familiarity with Google Ads/Facebook Ads is an added advantage.
In return, we offer:
- An opportunity to create and shape a newly established role within a global organization.
- Competitive salary and regular increases based on performance.
- Benefits package including medical, travel, and life insurance, lunch allowance, mobile expenses allowance, mentoring programs, and capability building opportunities.
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