Marketing Operations Manager

5 dni temu


Łódź, Łódź Voivodeship, Polska PepsiCo Pełny etat

In this challenging yet rewarding role, you'll focus on leveraging digital capabilities to drive consumer engagement and growth. Your primary responsibility will be to deploy Personalization at Scale activation and First Party Data acquisition across Europe, ensuring alignment with PepsiCo's global vision.

Main Objectives

You'll work on the following key objectives:

  • To identify and address barriers for audience-first campaign development and implementation.
  • To ensure Personalization @ Scale and First Party-led planning are integrated into campaigns.


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