Senior Shopper Marketing Specialist

1 tydzień temu


Warszawa, Mazovia, Polska Freudenberg Pełny etat

Shopper Marketing Expert Wanted

Job Description:

We are seeking a highly motivated Junior Omnichannel Marketing Manager to join our team. In this role, you will develop and implement shopper marketing programs on all customer-owned platforms, analyzing customer data to inform trade marketing strategies and recommending go-to-market elements.

Key Responsibilities:
  • Develop and lead the implementation of shopper marketing programs across various customer-owned platforms.

  • Analyze customer data to inform trade marketing strategies and recommend go-to-market elements.

  • Offer thought leadership on optimized merchandising solutions to enhance shoppability and logical adjacencies.

  • Collaborate with cross-functional teams to drive business growth and profitability.

  • Stay up-to-date with industry trends and best practices in shopper marketing and trade marketing.

Requirements:
  • Bachelor's Degree in Business Administration with a focus on Marketing or Sales.

  • Minimum 3 years of experience in Trade Marketing, Shopper Marketing, or Category Management or Sales; Consumer Packaged Goods preferred.

  • Experience in shopper behavior and data analysis.

  • Strong analytical and problem-solving skills.

  • Excellent communication and project management skills.



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