Head of Traditional Trade Sales Channel Poland

2 dni temu

Warszawa, Mazovia, Polska PepsiCo Pełny etat 50 000 zł - 150 000 zł rocznie
Overview

The Head of Traditional Trade Sales Channel Poland leads a dynamic Sales organization of more than 400 professionals, driving performance across traditional trade channel including independent TT grocery stores, Local chains, Wholesale and Cash & Carry.


This role holds full responsibility for the channel's P&L and is accountable for shaping and executing strategic vision for the Traditional Trade channel across Po1 PepsiCo portfolio: Beverages and Snacks.
Traditional Trade Head of Sales will play pivotal role in shaping TT strategy, ensuring operational in-field execution excellence, delivering financial objectives, leading and developing sales team. 
This role is part of Poland PepsiCo leadership team and reports directly to Poland Pepsico General Manager.

Responsibilities


• Lead and inspire a large, diverse sales team to deliver sustainable growth and operational excellence.

• Own total channel financial performance, leads and develops the customer Annual Operating Plans to deliver Gross sales, Net Revenue, Share, Executional Key Performance Indicator's (KPI), and sales targets. 


• Provides customer/channel expertise and leadership to drive development of appropriate strategic and tactical plans within business unit.


• Build and maintain strategic partnerships with key TT customers, ensuring PepsiCo is the partner of choice in the TT space.

• Ensure flawless execution of TT business agenda and programs, innovations, and activations at point of consumption. Drive execution of category plans in TT for a broad portfolio of snacks and beverages

• Monitor performance metrics and take corrective actions to achieve business objectives.


• Cross-Functional Collaboration: partner with Marketing, Trade Marketing, Revenue Management, Finance, Supply Chain, Commercial, sector and global teams to deliver winning customer solutions


• Represent TT voice in strategic planning, innovation pipelines, and go-to-market models.


• Team Leadership & Capability Building: lead, coach, and develop a high-performing TT sales team with a culture of accountability and results.

Qualifications


• Experience:
o Minimum 10+ years of progressive experience in TT sales senior managerial roles, with a strong track record of delivering results.

• Strategic & Commercial Skills:
o Solid experience in P&L management, analytics, strategic planning, and execution in complex, multi-channel environments.
o Excellent negotiation and relationship-building capabilities with key customers and stakeholders.

• Leadership & Management:
o Proven ability to lead large, geographically dispersed teams across field and office environments.
o Strong people leadership skills, including coaching, talent development, and building high-performing teams.

• Market Knowledge:
o Deep understanding of TT business models, customer dynamics, and market trends shaping the channel.
o Traditional Trade channel operational excellence, deep understanding of channels execution KPIs and focus on performance
o Ability to anticipate and leverage emerging opportunities in TT segments 

• Education & Language:
o University degree (Bachelor's or higher) in Business, Economics, or related field.
o Fluent in English and Polish (both written and spoken).

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