Freelance SEO Content Manager

6 dni temu

Mogilska Kraków Poland Better Collective Pełny etat 150 000 zł - 190 000 zł rocznie
Job description

The Role

The primary goal of this collaboration is to coordinate, produce, and optimize high-quality SEO content that ranks in Google and supports the performance of our websites.

As a freelance Content Manager, you will:

  • Coordinate and oversee content production across several high-traffic websites.

  • Develop editorial plans and implement SEO strategies based on keyword research and market priorities.

  • Create and edit new content tailored to different user segments within sports betting and iGaming.

  • Assign tasks to writers, review their work, and provide constructive feedback.

  • Monitor KPIs such as rankings, traffic, and conversion rates.

  • Stay informed on legal, regulatory, and competitive developments in the Polish market.

  • Collaborate with our business development team to ensure optimal partner placements and offers.

  • Work with CRO/UX specialists to improve user engagement and ensure top technical performance of sites.

  • Apply your own SEO insights to boost organic visibility and reach.

This role requires close communication with our in-house teams but allows for flexible, independent work.

Job requirements

Requirements

We're looking for a contractor who:

  • Has a strong command of Polish and English, both written and spoken.

  • Has a keen editorial eye and can turn any copy into engaging, accurate, SEO-optimized content.

  • Has hands-on experience using tools such as Google Analytics, Search Console, and keyword research platforms.

  • Brings at least 3 years of relevant experience in content management, SEO, or digital marketing.

  • Has experience with WordPress CMS.

  • Is comfortable managing multiple projects and deadlines.

  • Has good knowledge of UX principles in web products.

  • Communicates clearly and proactively.

A degree in Digital Marketing, Communications, or a related field is an advantage, but not required.

Hybrid
  • Kraków, Poland
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