CRM Specialist

At Schibsted & Vend Polska we create technology that empowers trusted media and successful marketplaces
As a joint venture between Schibsted and Vend, we develop intelligent, user-focused digital platforms — from news websites and classifieds apps to personalization and AI tools. With 12+ years of experience and teams in Kraków and Gdańsk, we co-create products used daily by millions.

What sets us apart? A culture of trust.

We believe great work happens when people feel trusted and empowered. You're seen, heard, and valued — not just for what you do, but for who you are. We work in a space of openness, respect, and real recognition, where flexibility is the norm and growth is truly personal.

Schibsted & Vend Polska is a joint venture between two leading Nordic entities – a major media house, Schibsted, and a dynamic marketplace leader, Vend. With over 300 software engineers in Kraków and Gdańsk, we provide high-quality technological solutions that support the operations and innovations of both parent companies.

About The Team
You will join the
Vend B2B CRM Team
, a cross-Nordic unit that plays a central role in enabling scalable, data-driven sales and marketing operations across Vend. The team consists of seven members: Head of CRM, Product Owner – Sales & Finance, Product Owner – Marketing, Technical Lead, two Software Engineers, and you — the Senior CRM Specialist.

We work in an
Agile Scrum
setup with
CI/CD
delivery. As part of the
Sales Insights
organization, CRM is one of three core domains (CRM, BI, Data-Driven Sales). This means you collaborate daily with BI Developers, Data Architects, Data and Product Analysts, and Business Developers — an environment rich in expertise, learning, and shared ownership.

We meet regularly in
Oslo, Stockholm, and Kraków
to strengthen relationships, foster trust, and have fun — escape rooms, team dinners, sports, or just relaxed time together. Twice a year, the entire Sales Insights group (26 people) meets for strategic alignment and knowledge sharing. The broader Marketing & Sales organization also gathers for quarterly recognitions and the annual Sales Awards.

This culture is built on
psychological safety, curiosity, respect, and shared ambition to deliver meaningful value
.

About The Role
As a
Senior CRM Specialist
, you act as both a technical expert and a functional SME, bridging business needs with CRM capabilities. You work independently to drive improvements, analyse pain points, and identify opportunities — while collaborating closely with Product Owners to define how CRM should support end users.

This role combines
technical depth
with
business-facing responsibility
. You won't decide the development team's backlog or priorities; instead, you partner with Product Owners, the Head of CRM, and other stakeholders to ensure CRM processes, logic, and features are well-defined, feasible, and aligned with broader business goals. You also help developers understand
what
to build and
why
, ensuring clarity, quality, and functional correctness.

Your Responsibilities Include

• Acting as the functional and technical SME for CRM, shaping how the platform should behave from a user and process perspective.
• Working independently to analyse requirements, identify improvements, and propose CRM solutions.
• Collaborating closely with Product Owners to translate business needs into clear, actionable functional designs.
• Guiding developers by clarifying CRM processes, requirements, and intended business outcomes.
• Maintaining strong CRM domain knowledge across sales, marketing, and order-to-cash processes.
• Driving adoption, usability improvements, and process optimisation through metrics, dashboards, and CRM usage insights.
• Supporting integration considerations and ensuring functional alignment across systems in a CI/CD environment.
• Staying informed about new CRM vendor capabilities and identifying opportunities for enhancements.
• Participating in UAT, workshops, and the creation of training materials and documentation.
• Contributing to data quality routines, validation rules, and business logic improvements.
• Providing 2nd-line support and managing issue triage, bug tracking, and follow-up.

This role requires initiative, autonomy, and the ability to collaborate across business and technical teams — reflecting Vend's values of
Unite, Dare, Deliver
.

About You
You have:

• 2+ years of hands-on experience working with Microsoft Dynamics CRM.
• 1–4 years of experience in a similar role (CRM Specialist, System Analyst, Business Analyst).
• Strong technical understanding of CRM configuration, data model, integrations, and security structure.
• Experience working in agile teams and CI/CD-driven environments.
• Excellent English skills (C1+), both written and spoken.
• A structured, analytical approach and the ability to work independently.
• Strong communication skills and the ability to partner with both technical and business stakeholders.

It's Great If You Also Have

• Certifications in Dynamics CE/CRM.
• Experience working in large enterprise environments (300+ CRM users).
• Experience in B2B or SaaS-based organisations.
• Familiarity with Azure DevOps, release management, or CI/CD practices.
• Exposure to technologies such as Azure SQL, Azure Data Factory, Mulesoft, or Snowflake.

We work in a
hybrid way
and would like to catch up with you at our vibrant and colourful office in
Kraków 2 days per week.
This allows for collaboration and meaningful connections with the team. If you're not the working-from-home kind of person, you are of course welcome in our office every day