CRM Team Lead

2 tygodni temu


Kraków, Lesser Poland Michael Page Pełny etat
  • Lead and manage the CRM team, providing guidance, support, and professional development
  • Implement CRM strategies to enhance customer engagement and retention
  • Support marketing efforts by setting up and managing campaigns across multiple markets
  • Analyze customer data and feedback to identify trends and opportunities for improvement
  • Collaborate with marketing, sales, and product teams to ensure alignment and integration of CRM activities
  • Oversee the CRM system, ensuring it is optimized for efficiency and effectiveness
  • Monitor and report on CRM performance metrics, making data-driven decisions to enhance outcomes
  • Consolidate CRM activities into one platform and set of tools to streamline processes
  • Accept and manage briefs using the Jira platform for workload and communication
  • Execute email and SMS push campaigns, ensuring timely and accurate delivery
  • Provide operational support for the CRM team, including ticket management and campaign execution
  • Execute marketing campaigns, understanding how the CRM platform works
  • Communicate effectively across multiple markets, supporting 10-12 different languages
  • Support operational needs by understanding CRM emails, landing pages, and marketing measurements
  • Work with large databases, managing high volumes of work while maintaining attention to detail
  • Working with CRM Platform partners including Taguchi, Swrve and Twilio
Execution of CRM strategies and campaigns via channels (email, app/web push,SMS)|Leading 2 people Team
  • Bachelor's degree in Business, Marketing, or a related field.
  • Minimum 5 years of experience
  • Strong understanding of CRM software and tools
  • Excellent analytical skills with the ability to interpret complex data
  • Outstanding communication and interpersonal skills
  • Ability to work collaboratively in a fast-paced, dynamic environment
  • Proficiency in English; additional European languages are a plus
  • Experience in managing large databases and high-volume CRM activities
  • Data analysis and interpretation
  • Cross-functional collaboration
  • CRM software proficiency
  • Experience with Jira platform for workload and communication management
  • Competitive salary and benefits package
  • Opportunity to work with a diverse and talented team
  • Professional development and growth opportunities
  • Flexible working arrangements
  • Training on specific CRM tools and platforms such as Taguchi and Swrve

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