Marketing Data Scientist
2 tygodni temu
Marketing Data Scientist
Your responsibilities
- Closely cooperate with Marketing Team in order to to design and implement data science models that tackle marketing challenges and will be aimed to improve KPIs
- Analyze marketing KPIs & translate complex data findings into understandable terms for insights and strategic decisions
- Develop meaningful predictive modeling & build reports based on them in order to optimize Marketing activity
- Draw conclusions and suggest changes to the Marketing activities
- Enhance data collection procedures to include relevant information for building analytic systems
- Work with outside partners on data quality
Our requirements
- At least 3 years of professional experience working as a Data Scientist (in gaming/marketing/mobile applications area),
- Strong experience in data mining and statistical analysis
- Reporting tools experience (Tableau, Looker, Power BI etc.)
- Good knowledge of statistical modeling machine learning techniques & tools
- Experience with Python and/or R
- Proficiency with SQL and/or Pyspark and/or Scala skills & ability to work with big amounts of data
- Ability to clearly & easily present analysis outcome & excellent communication skills
- Meticulousness, patience & attention to details
- Great organisational skills, self-discipline & sense of ownership
- Fluent English (B2/C1)
- Professional experience in a similar position (gaming and/or digital marketing)
- Understanding of mobile marketing processes and/or mobile games player's funnel
You are going yo utilize advanced data science & statistical techniques to uncover meaningful insights for Marketing team, apply data-driven methodologies to optimize Marketing activities, support decision-making processes (especially in the privacy era) and contribute to drive business growth and profitability
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