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Digital Analyst

1 miesiąc temu

Warszawa, mazowieckie, Polska T-Mobile Polska S.A. Pełny etat

Stanowisko: Digital Analyst


Opis stanowiska

  • Pozyskiwanie, przetwarzanie, analizowanie danych
  • Przygotowywanie raportów i analiz dostosowanych do potrzeb biznesowych
  • Analiza lejka sprzedażowego, śledzenie ruchu, analiza konwersji i heat-mapy, monitorowanie wyników kampanii
  • Utrzymywanie i rozwój narzędzi analitycznych
  • Przygotowywanie wymagań do tworzenia warstwy danych (data layer) dla nowych procesów
  • Udział w projekcie budowy zintegrowanego repozytorium danych z obszaru digital
  • Ścisła współpraca z zespołami marketingu i sprzedaży w celu maksymalizacji współczynnika konwersji


Wymagania

  • Doświadczenie w pracy z narzędziami Google Analytics4 i Google Tag Manager
  • Znajomość narzędzi wizualizacji danych np. Google Looker Studio, Tableau, Power BI
  • Znajomość SQL lub Phyton
  • Rozumienie podstaw digital marketingu, specyfiki poszczególnych kanałów pozyskiwania ruchu oraz działań związanych ze wsparciem procesów sprzedażowych w kanałach cyfrowych
  • Umiejętność definiowania raportów na podstawie zgłaszanych potrzeb biznesowych
  • Umiejętność wyciągania/formułowania wniosków
  • Proaktywne nastawienie na rozwiązywanie problemów
  • Doświadczenie przy wdrażaniu procesów ETL będzie dodatkowym atutem


Oferujemy

  • Stabilne zatrudnienie w dynamicznie rozwijającej się firmie
  • Możliwość realnego wpływu na strategię i rozwój obszaru eCommerce
  • Przyjazna atmosfera pracy w zgranym zespole profesjonalistów
  • Możliwość rozwoju i uczestnictwa w szkoleniach branżowych
  • Pakiet benefitów, o których przeczytasz poniżej: