eCommerce Data Analyst
2 tygodni temu
Ecommerce Data Analyst works closely with Product Owners and eCommerce Developers to enhance tracking implementation. An important part of this role is to support GA end users and to utilize Google Tag Manager to fulfill business needs of different stakeholders.
This role also utilizes various data sources (behavioral, transactional, customer related) to understand how customers are engaging with the site and recommends improvements. They also design and create key analysis and bring data insights to stakeholders.
- Designs measurement plan and utilizes Google Tag Manager to implement events and documents it;
- Supports testing to ensure that data layer items are developed correctly and works on troubleshooting technical issues in the GTM setup;
- Manages GTM & GA accounts;
- Supports Google Analytics end users;
- Performs analysis on existing customer, transactional and web data and identifies business opportunities and challenges focusing on company performance and customer behavior, develops reporting solutions;
- Provides ad-hoc support for projects and initiatives where problem-solving and/or analytical skills are needed;
- Supports building and executing an A/B testing process;
- Continuously develops knowledge, tracks and implements latest trends;
- Provides training on web data and reports;
- Complies with IT quality policy;
- Very good working knowledge of Google Analytics (including GA4) & Google Tag Manager;
- 3+ years of experience working as an eCommerce data analyst or in similar role; Graduate of Digital Marketing, Mathematics, Econometrics, Quantitative Methods, Computer Science or related discipline;
- Excellent problem-solving and analytical skills;
- Working knowledge of Excel;
- Basic working knowledge of SQL;
- Knowledge of BigQuery will be a plus;
- Hands-on experience with developing dashboards in data visualization tools (e.g. PowerBI);
- Experience with Hotjar, Clarity (or equivalent) is a plus;
- Business acumen and strategic understanding;
- Great communication and presentation skills;
- Results-oriented with strong organizational and prioritization skills, attention to detail (project management experience is a plus);
- A team player able to build relationships;
- Good interpersonal communication skills;
- Fluency in written and spoken English;
- Flexible working time (we start between 7-9 and work 8 hours respectively);
- Hybrid work (3 days office, 2 days remote);
- If you don't meet every requirement but are passionate about data and eCommerce, we encourage you to apply—your enthusiasm and potential matter to us
The Lyreco Group is the European Leader and the third largest distributor of workplace products and services in the world. A privately-owned company since 1926, Lyreco is now present in 25 countries with 13 partners in 15 additional countries, operating in 40 different countries across the globe.
A global workplace solutions company with 12,000 employees, Lyreco's mission is to deliver sustainably, what any workplace needs, so its people can focus on what matters most. We are pioneers, today and tomorrow, in delivering what any workplace needs, from workplace products to services, anywhere you work. We are active in the areas of office supplies, print services and consumables, PPE and safety solutions, coffee and catering, hygiene and cleaning, furniture and ergonomics solutions, and wellbeing services.
With our core values of Excellence, Passion, Respect and Agility driving every decision, and a perfect blend of people, technology, and our corporate social responsibility strategy, we aim to deliver a great working day for our people and our customers. We strive for perfection in everything we do, and we really care for our customers. We believe in trust, respect and ethical behaviour, and we remain agile with our ability to anticipate, innovate and adapt to change.
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