Social Media Data Analyst with German
7 dni temu
Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you'd like, where you'll be supported and inspired by a collaborative community of colleagues around the world, and where you'll be able to reimagine what's possible. Join us and help the world's leading organizations unlock the value of technology and build a more sustainable, more inclusive world.
Job DescriptionCapgemini is active in the area of insight & data, social and digital marketing in close collaboration with its clients. Currently, we are building social and digital teams in the FMCG sector.
The specialist will be responsible for the analysis of a wide range of data to support the marketing, brand, and business strategy functions. The ideal candidate can use a wide range of analytical solutions and is at ease both with data coming from social media and search, and with more traditional data, such as penetration and brand equity.
Responsibilities- Translating briefs coming from the business (marketing and strategy) into analytical projects
- Analyzing search data to bring insight to the internal customers (qualitative and quantitative analysis)
- Regular monitoring of social media channels
- Data extraction and analysis from social listening tools
- Storytelling with data
- Providing powerful insights and impactful recommendations
- Competitor analysis
- Performing analyses on search trends and assisting in the creation of final outputs
- Communicating both with equal role and with senior stakeholders
If you have a passion for analysis and insight discovery and social & digital world is your element and you see yourself as a person able to pick up ways of working quickly – we are looking forward to talking with you
In this role you will also need:
- Advanced Excel skills
- Knowledge of Google Analytics and/or Brand24
- Very good English spoken and written – B2-C1 levels for daily cooperation in a multinational environment
- Good knowledge of German - B1-B2 levels that allows you to work with data in these languages
- Experience in search and data analysis (preferably structured and unstructured data)
- Ability to construct both quantitative and qualitative analyses
- Familiarity with social media and social listening
- Orientation in project management practices
- Excellent communication and interpersonal skills
- Previous research experience will be an added value
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