Personalization at Scale Implementation Specialist

1 dzień temu

Kraków, Lesser Poland Antal Sp. z o.o. Pełny etat
Personalization at Scale Implementation Specialist

We are seeking a highly skilled Personalization at Scale Implementation Specialist to join our team at Antal Sp. z o.o. in Kraków. As a key member of our team, you will be responsible for deploying, optimizing, and tracking personalization strategies to enhance the effectiveness of our media and communication campaigns across Europe.

Key Responsibilities:
  • Develop and implement personalization strategies in collaboration with marketing teams, agencies, and media partners.
  • Ensure seamless execution of personalization initiatives across campaigns, utilizing first-party data and asset management practices.
  • Collaborate with the Media team to optimize personalization at scale across sector campaigns.
  • Track and analyze the performance of personalization efforts, communicating insights and best practices to relevant stakeholders.
  • Act as a champion for our Digital Asset Management (DAM) platform, promoting its capabilities and enabling asset reuse across brand teams.
Requirements:
  • Min. 3 years of experience in personalization at scale, digital marketing, brand communications, or media planning.
  • Experience in the FMCG industry is preferred.
  • Strong knowledge and experience in asset management.
  • Proficiency in project management, multitasking, and cross-functional collaboration.
  • Experience with digital marketing using first-party data and advertising campaigns.
  • Familiarity with Data Management Platforms (DMPs), Customer Data Platforms (CDPs), and platforms like Salesforce Marketing Cloud.
  • Ability to execute lead ads campaigns on platforms such as META, Google, and TikTok.
  • Strong analytical skills and attention to detail.
  • Innovative, entrepreneurial mindset with a collaborative and honest approach.
  • Fluent in English.
What We Offer:
  • Comprehensive training to ensure success in your role.
  • Technical or managerial career path (everyone can develop their leadership skills).
  • Be a part of a truly awesome team in a well-located office in Kraków.
  • Opportunity for professional development in an international environment and for increasing your abilities and skills in various areas.
  • Life insurance.
  • Private medical care.
  • Flexible working hours.
  • Great atmosphere and comfortable working conditions.
  • Stable job and cooperation with friendly and high-qualified team.
  • Soft skills development.
  • Remote model of work.
  • Integration events.
  • International team and non-corporate work environment.

Our recruitment process includes:

  1. Short interview with Antal Consultant.
  2. Interview with HR.
  3. Interview with HR & Hiring Manager.
  4. Employment.

At Antal Sp. z o.o., we are a leading recruitment company with a presence in 35 countries. We have been operating in Poland since 1996 and have built many candidates' careers through our flexible and comprehensive approach to all recruitment processes. Our specialists will help you find and get the best job for you, free of charge.

By applying for Antal job offers, you will receive support from our Consultant, who will keep in touch with you via email or phone, help you prepare for the interview, and take care of the quality of the recruitment process. Check out other interesting jobs on: https://en.antal.pl/candidates

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