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Strategic Marketing Data Analyst

1 tydzień temu


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Key Attributes
To succeed in this role, you will need to possess the following key attributes:

1. Analytical & Detail-Oriented
Obsessed with accuracy, ensuring that data is clean, consistent, and actionable. You will be responsible for analyzing and interpreting digital marketing performance metrics, identifying trends and anomalies, and providing actionable recommendations to improve ROI and inform strategy across digital marketing channels.

2. Strategic Thinker
Able to connect the dots between data points and marketing strategies to identify opportunities for growth. Your expertise in Google BigQuery, GA4, and data visualization tools (e.g., Tableau) will enable you to prepare and present detailed, visually engaging reports that drive business decisions.

3. Excellent Communicator
Comfortable translating complex analytics into simple, actionable takeaways for diverse stakeholders. Your exceptional communication skills will enable you to communicate complex data insights to both technical and non-technical audiences.

4. Problem Solver
Adept at troubleshooting tracking, data discrepancies, and marketing performance challenges. Your ability to troubleshoot and resolve discrepancies in marketing data will ensure accuracy and consistency in our reporting and decision-making processes.