Data Segmentation Strategist
5 dni temu
JTI is a global organization that celebrates differences and fosters a culture of inclusivity. We are seeking a Data Segmentation Strategist to join our team in Warsaw, Poland. As a key member of the Data Segmentation & Activation team, you will play a crucial role in developing and enhancing our consumer data platform and marketing segmentation tool.
About the Role:
The Functional Delivery Manager in the Data Segmentation & Activation team will be responsible for managing the product backlog, translating business requirements into development tasks, and serving as a liaison between business functions and IT delivery teams. You will specify requirements to ensure features meet acceptance criteria and manage priority changes for the delivery team. Additionally, you will collaborate with support and market engagement teams to provide updates on new capabilities and gather feedback on user pain points.
Key Responsibilities:
- Product Management: Lead the product vision, strategy, and roadmap for the consumer data platform and marketing segmentation tool together with the Product Manager. Ensure proper delivery through effective planning and validation of new development. - Stakeholders Coordination: Collaborate with internal and external stakeholders to gather requirements, prioritize features, and ensure alignment with business goals. - Functional Expert Tasks: Act as an expert on the consumer data platform and marketing automation, possessing deep knowledge of the data model, platform architecture, and interactions with external data sources or systems receiving our data. - Documentation: Create and maintain detailed product documentation, including user stories, use cases, and acceptance criteria. - Team Development & Rotation Planning: Coordinate the external functional product team and implement a rotation system within support teams to foster knowledge expansion, engagement, and exposure to new feature development.
Within 12 Months:
You will develop your career in a multi-national environment, increase your knowledge about Data Segmentation & Activation processes, and expand your professional network.
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