Website Product Manager

3 tygodni temu

Warszawa, Mazovia, Polska eTeacher Group Pełny etat

eTeacher Group is seeking a skilled Website Product Manager to oversee the website roadmap, performance, and optimization. This permanent position requires an expert who will manage both brand and eCommerce websites, driving measurable results through KPIs and optimizing user experience.

Key Responsibilities:

  • Develop and execute a strategic roadmap for all website-related initiatives, ensuring alignment with business goals and objectives.
  • Define, track, and optimize key website performance indicators (KPIs), focusing on metrics such as traffic, conversion rates, engagement, and other critical business-driving factors.
  • Actively monitor and analyze website performance, identifying areas for improvement, and implementing optimizations to enhance user experience and meet business objectives.
  • Oversee the entire website development process, including gathering business requirements, writing business requirement documents (BRD), creating detailed specs, managing development timelines, and ensuring high-quality execution through QA processes.
  • Serve as the key liaison between development, marketing, and content teams to ensure seamless collaboration and alignment with business and technical needs.
  • Own and oversee the website's technology and infrastructure, ensuring scalability, stability, and high-performance standards.
  • Collaborate with the Marketing and technical teams to implement testing strategies that continuously improve website functionality and user experience, supporting business goals.
  • Collaborate with design teams to refine the website's UI/UX, creating seamless and engaging user experiences that align with the brand and drive conversions.
  • Work closely with the content team to ensure that website content is regularly updated and aligned with brand messaging for both eCommerce and brand sites.
  • Oversee the identification and resolution of website bugs and technical issues, working closely with the development team to prioritize and address them promptly.
  • Stay updated on the latest website technologies, tools, and best practices, and implement recommendations to keep the website competitive and optimized.
  • Use project management best practices to oversee timelines, deliverables, and stakeholder expectations, ensuring projects remain on track and within scope.
  • Manage website-related budgets and resources efficiently, ensuring optimal ROI on all website initiatives.

Qualifications:

  • Proven experience as a Website Product Manager or similar role, managing both brand and eCommerce websites.
  • Strong ownership of KPIs and experience in monitoring, reporting, and optimizing website performance using data-driven insights.
  • Hands-on experience in developing and executing optimization strategies (A/B testing, multivariate testing) to enhance website performance and conversion rates.
  • Technical Project Management experience, including managing the development process, writing business requirement documents (BRD), specs, development timelines, and ensuring thorough QA.
  • Experience with CMS platforms and familiarity with content management best practices (advantage).
  • Strong analytical and problem-solving skills, with the ability to make data-driven decisions and recommend actionable improvements.
  • Excellent communication and collaboration skills to work effectively with cross-functional teams, including developers, designers, content creators, and senior management.
  • Ability to multitask and prioritize multiple projects simultaneously in a fast-paced environment.
  • Fluent in English; additional languages are a plus.

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