Digital Product Manager
1 miesiąc temu
eTeacher Group is seeking a skilled Digital Product Manager to oversee the website roadmap, performance, and optimization. This is a permanent position for an expert who will manage both brand and eCommerce websites.
Key Responsibilities:
- Develop and execute a strategic roadmap for all website-related initiatives, ensuring alignment with business goals and objectives.
- Define, track, and optimize key website performance indicators (KPIs), focusing on metrics such as traffic, conversion rates, engagement, and other critical business-driving factors.
- Actively monitor and analyze website performance, identifying areas for improvement, and implementing optimizations to enhance user experience and meet business objectives.
- Oversee the entire website development process, including gathering business requirements, writing business requirement documents (BRD), creating detailed specs, managing development timelines, and ensuring high-quality execution through QA processes.
- Serve as the key liaison between development, marketing, and content teams to ensure seamless collaboration and alignment with business and technical needs.
- Own and oversee the website's technology and infrastructure, ensuring scalability, stability, and high-performance standards.
- Collaborate with the Marketing and technical teams to implement testing strategies that continuously improve website functionality and user experience, supporting business goals.
- Collaborate with design teams to refine the website's UI/UX, creating seamless and engaging user experiences that align with the brand and drive conversions.
- Work closely with the content team to ensure that website content is regularly updated and aligned with brand messaging for both eCommerce and brand sites.
- Manage bugs and technical issues, working closely with the development team to prioritize and address them promptly.
- Stay updated on the latest website technologies, tools, and best practices, and implement recommendations to keep the website competitive and optimized.
- Use project management best practices to oversee timelines, deliverables, and stakeholder expectations, ensuring projects remain on track and within scope.
- Manage website-related budgets and resources efficiently, ensuring optimal ROI on all website initiatives.
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